Element has also diversified their business model with ventures into retail with Element stores across the globe, advocate programs supporting artists such as Thomas Campbell and Fred ‘French Fred’ Mortagne, Women’s fashion through the Element Women’s range and the most cohesive approach to supporting European skateboarding of any brand in the industry through their dedicated European team.
Plan B originated out of Irvine, CA and was initially created by skating pro Mike Ternasky. Unfortunately, Ternasky was involved in a car accident in 1994 and didn’t make it. The Plan B team and the boards that have emerged as his legacy to become a top skateboarding brand. Though the Plan B team had to take some time off, so as to mourn and regroup, they have returned with a vengeance and have become known as one of the top skateboarding brands. We like Plan B because of the customizable element they bring to the skateboard market and their flexible decks that stand out above other skateboarding companies.

Freestyle skating remained healthy throughout this period, with pioneers such as Rodney Mullen inventing many of the basic tricks that would become the foundation of modern street skating, such as the "Impossible" and the "kickflip". The influence that freestyle exerted upon street skating became apparent during the mid-1980s; however, street skating was still performed on wide vert boards with short noses, slide rails, and large soft wheels. In response to the tensions created by this confluence of skateboarding "genres", a rapid evolution occurred in the late 1980s to accommodate the street skater. Since few skateparks were available to skaters at this time, street skating pushed skaters to seek out shopping centers and public and private property as their "spot" to skate. (Public opposition, in which businesses, governments, and property owners have banned skateboarding on properties under their jurisdiction or ownership, would progressively intensify over the following decades.)[40][41] By 1992, only a small fraction of skateboarders continuing to take part in a highly technical version of street skating, combined with the decline of vert skating, produced a sport that lacked the mainstream appeal to attract new skaters.
After expanding from a successful board brand featuring Pontus’s own art and photography, the brand grew into making a high quality line of apparel that borders between athletic wear and traditional skate style. Over the last couple of years, Polar dropped jerseys and polos in high quality athletic materials, collabed with Converse on a couple of Chuck Taylors, and always kept a steady stock of their classic heavy chinos and hoodies, building up a brand you could literally rock head-to-toe.
Grip tape adds additional assurance for a rider's feet. It is made from a sheet of colored paper or fabric with adhesive on one side and a fine, sand paper surface on the other. Applied to the top surface of a skateboard, grip tape gives a person's feet an improved grip while maintaining stability for performing tricks. Skateboard trucks connect both the wheels and ball bearings to the deck and are directly attached to the deck themselves. They are usually constructed from aluminum alloy. The wheels are mounted to their axles via steel bearings. The wheels are made from polyurethane and available in a range of different shapes and sizes to suit most any skill level.

The G & S video ‘Footage’ (created by Mike Hill and Neil Blender and released in 1990 just prior to them leaving to start their own brand) set the precedent for Alien Workshop’s later video aesthetic with the use of non-skate footage intercut throughout the skate sections and the mysterious, almost otherworldly atmosphere that permeates all of Alien Workshop’s subsequent video releases. To many people ‘Footage’ is the pre-cursor to every Alien video release that followed in its wake.
As the oldest brand on this list, Santa Cruz rightly holds the distinction of being the oldest skateboard brand in the industry and thus, the brand which effectively created the modern skateboard brand as we know it today. Founded as part of NHS Inc. a Santa Cruz based skateboard distribution company over 40 year ago, Santa Cruz as a brand has played a large part in every era of skateboarding history since its inception.
(2) Goldchain, Michelle (July 31, 2018). "Why is Pennsylvania Avenue's Freedom Plaza such a failure?". Greater Greater Washington. Retrieved October 30, 2018. One group of people do use Freedom Plaza regularly: skateboarders. The open hardscape and railings of Freedom Plaza make an excellent and popular skate park, though skating there is not actually allowed and Park Police regularly chase skaters from the park.

A skateboard is fundamentally a sum of its parts. If you want a good skateboard, you’ll want each component to be high quality. We’ll take a look at each part of a skateboard and talk about what quality means for the that component. We’ll try to give tips on how to spot a high or low quality implementation of that component and then we’ll share how SkateXS Skateboards measure up.  
If what you want is the classic skate park skateboard that you see teens riding around all day, the MINORITY is the board for you. This is an extremely sturdy and durable board that can hold up to 220 pounds, and is made for trick riding especially. The strong trucks, medium concave shape, and high-rebound bushing all make this a fantastic board for ramps, pools, and street riding.
WKND turned a successful web series on the popular skateboarding site The Berrics into a company that is truly nothing but homies having fun and making videos they think are funny. Some people might dismiss them as another flash in the pan brand started by a crew of guys with some extra cash, but those same people have probably never watched American WKND and realized these guys are no fluke.
You may think that this is a cheap board with a low quality. If you are, then you are certainly wrong, my dear. It has soft wheels which will help you to get stability when riding. It also takes less effort to push the board because the deck is low compared to the other boards. Henceforth, it is the most comfortable board to ride for the beginners.
In terms of their skateboard output, Palace have released numerous videos online since their inception, including Gangbanging at Ground Zero (2011), Niggaz with Altitude (2013), a Danny Brady welcome clip ‘Definitely Brady‘ in 2014 and most recently, Very Nice in 2016 featuring newer team riders Shawn Powers and early viral internet star Jamal Smith. Palace are currently working on a full-length video.
Go for the low truck profile if you want to obtain additional stability when you do flip tricks. It also works well for small wheels. The mid-sized trucks are good for all-around use, especially in streets and parks. You can also choose the high-sized trucks that are good for carving and cruising, which is the reason why they are perfect for huge wheels.
As the only female-focused and female-owned skateboard brand on this list, Meow Skateboards is notable for boldly stepping into the male-dominated skateboard industry and succeeding where other similar projects have failed. Prior to establishing the Meow Skateboard Brand, Lisa Whitaker was already a driving force within female skateboarding as the founder of the largest online resource for female skateboarding in the world – Girls Skate Network.
George Powell continued in business as the Powell Corporation and the brand released numerous videos throughout the 90’s and 00’s, including titles such as Suburban Diners (1994), Scenic Drive (1995) and FUN (2009), whilst simultaneously kick starting the careers of many skaters who went on to become household names such as Chris Senn, Adam McNatt and the UK’s own Danny Wainwright, along with stalwart Bones Brigade member Steve Caballero who stayed with the Powell brand throughout.
The best criticism you could make about skateboarding in general right now is that it takes itself too seriously. Rightfully so. Skateboarders are often under attack, and what they do is illegal in most places. Skate culture is constantly being ripped off and bastardized. That's why it's so important to have a healthy sense of humor about it all, and that's why it's important that skateboarding has Roger.
Choosing a skateboard deck is a great place to start when building a complete skateboard. Unless you have experience riding a shaped board - something a little more retro or unusual, we recommend you start with a popsicle shape. CCS carries over 60 different skateboard deck brands that sell this popular popsicle shape. If you have questions on what size you should ride or have any other questions about building a complete, we recommend you check out our Skateboard Buyer’s Guide. Here, you’ll find helpful how-to’s for choosing a skateboard decks, skateboard trucks, skateboard wheels, skateboard bearings, and skateboard components. This guide explains every part of a skateboard and helps you choose which sizes and styles to best suit your needs.
If you didn’t already know, the “nose” of a skateboard is typically the front and the “tail” is the back.  When you fall or slip and your board slams into curbs, fences, or other hard objects, it’s common for the wooden ends to chip or become damaged upon impact.  Over time these chips can make it harder to preform tricks and even just cruise around.  These chips can be prevented by buying a carbon fiber or non-wood deck, or by there are some metal edges available that can be installed on the nose and tail.
Without good grip tape, skaters have a tough time staying on top of their board. The main complaints about poor grip tape tend to be that it was never very grippy or lost its grip really quickly. Once again, we recommend trusting in name brands with years of experience supporting skateboarders. Unfortunately, if you are buying a pre-made complete skateboard, you probably won't have access to the brand name of the grip. 
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