I'm not talking about mall chain stores, like Zumiez; I mean a locally owned and operated skateboard shop. Look around at what they sell, and talk to the staff about the different brands. Of course, they may be biased toward the brands they carry, but chances are you'll learn something that will help you make a decision. There are some big-name board brands that you'll find in most shops, but there should also be some smaller brands you may not have heard or seen around town. There might even be a a local skater or manufacturer that you could support. 
Remember don't get those cheap skateboards from Walmart. They won't hold up to any skating and can break from a single ollie that is landed improperly. I know they are cheap, but 2 cheap boards a week for a few weeks adds up to the price of 2 or 3 expensive boards. These boards are also heavier and slow which makes them much more difficult to do tricks on.
Flip Skateboards is a high-level skateboards company that moved from the UK to California to take advantage of the American skateboarding industry. It was launched in 1991 by Jeremy Fox and by professional skateboarder Geoff Rowley, both of whom are from the UK. They both knew that to achieve the highest levels as a skateboarding company it was important to gain the recognition one can only get in the U.S. Furthermore, in 2017, Flip partnered with the European skateboard production and distribution company HLC. The decks of Flip Skateboards are made from 7-ply maple. Customers can enjoy the standard decks as well as the P2 models which are made with an oval-shaped fiber reinforcement panel which makes them extra durable. Psychedelic designs adorned many of the Flip skateboards as well as other designs. The Flip team has 15 professional skateboarders, including names such as Tom Penny, David Gonzalez, and Luan Oliveira.

Modern decks are made with a composite of thin layers of either maple or bamboo pressed into a near symmetrical shape with a nose equal to or longer than the tail. The deck should be concave (subtle U shape) along the whole board with both the nose and tail angled upwards (the "kick" of the board). Conceptually while the skateboard is a platform, it also serves to cup the balls of the skater’s feet with rising sides, nose and tail providing the foundation for pretty much all modern skateboard tricks.


^ Jump up to: a b Rosenberger, Robert (June 19, 2014). "How Cities Use Design to Drive Homeless People Away: Saying "you're not welcome here"—with spikes". The Atlantic. The Atlantic Monthly Group. Archived from the original on July 1, 2014. Retrieved April 23, 2017. An example of an everyday technology that’s used to forbid certain activities is “skateboard deterrents,” that is, those little studs added to handrails and ledges. These devices, sometimes also called “skatestoppers” or “pig ears,” prevent skateboarders from performing sliding—or “grinding”—tricks across horizontal edges. A small skateboard deterrence industry has developed, with vendors with names like “stopagrind.com” and “grindtoahault.com.”
Choosing a skateboard deck is a great place to start when building a complete skateboard. Unless you have experience riding a shaped board - something a little more retro or unusual, we recommend you start with a popsicle shape. CCS carries over 60 different skateboard deck brands that sell this popular popsicle shape. If you have questions on what size you should ride or have any other questions about building a complete, we recommend you check out our Skateboard Buyer’s Guide. Here, you’ll find helpful how-to’s for choosing a skateboard decks, skateboard trucks, skateboard wheels, skateboard bearings, and skateboard components. This guide explains every part of a skateboard and helps you choose which sizes and styles to best suit your needs.
OneHype Designer Board has its own one of a kind design which is placed through a heat transfer and not a sticker. It measures 8″ W x 31″ L. It’s ready to use. It includes shock pads, durable wheels, smooth bearings, colored bushings, and aluminum trucks. The 7 ply maple deck is tough and can handle several impacts. This board is suitable for all ages.
Toy Machine is an Ed Templeton company and one of the best skateboard companies of its time. Ed is an Orange County original skater and developed the board he wanted to skate on, thus creating the Toy Machine Brand. Though the Toy Machine team has seen many changes, it has always held onto professional skaters that can provide insight in the latest needs of boards. Toy Machine skateboards are known for their signature monster graphics, which have made them a top skateboard brand.
They have continued to ride that wave over the past year, continuously putting out great edits, following cherry up with Sickness, Red Devil, Joyride, and Swoosh, all in collaboration with cherry’s filmer Bill Strobeck. We all know they will never fall off when it comes to putting out fire gear every new season and drop, but to keep it coming with actual great footage is another story, and is definitely making skateboarding better today.
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