Following stints on the US brands Mad Circle and Arcade and a pro model on the then hugely popular European brand Cliche skateboards, Pontus Alv quit his board sponsor and moved back to his hometown of Malmo, Sweden in the early to mid 00’s. During this time Pontus took what might be called a creative hiatus but which would be more accurately explained as a re-connection with his roots. After returning to Malmo, Alv became heavily involved in building and creating the scene there, working alongside friends to build a number of DIY skatespots through the city such as the now legendary Savanna-side and Steppeside projects.
The skateboard companies that are considered at the top include Element Skateboards. Founded by professional skateboarder Johnny Schillereff in 1992, the company’s goal was to expand on Johnny’s “Elementality” vision to build a company that helped to bring awareness to skateboarding. The goal is to focus on its uses in nature and the environment and the interconnecting of art and skateboarding. Developed from an urban mentality that was rough around the edges, the brand was transformed to embrace the “tree” logo with an emphasis on the positive and making the world a better place. A customer can purchase complete skateboards that include the decks, wheels, trucks, and bearings or they can customize a deck to suit their needs. Accessories and clothing are also offered. There are 20 professional skateboarders on the Elements team including such names as Brandon Westgate, Nyjah Houston, Mark Appleyard and Nick Garcia.
Grind King skateboard trucks are the best trucks available for grinding. The truck hangar is made from aluminum, making it softer and weaker, but better for grinding. This means you will have to replace them faster if you grind, but your grinds will be smoother and better. Grind King trucks do use special hex-head kingpins, so you will need a special tool to adjust them.
The Quest can be considered as the best improving Longboard brand because in 2014 it was in the 4th position, whereas in 2018 it is in 2nd place. This is a good improvement for a Longboard brand in these competitive days! Even though it is now in 2nd place, it has a little gap with Sector 9. They mainly focused on the customer’s needs by collecting client opinions. They have been improving the size, quality, performance, speed, design, and color of their longboards.
In 1975 skateboarding had risen back in popularity enough to have one of the largest skateboarding competitions since the 1960s, the Del Mar National Championships, which is said to have had up to 500 competitors. The competition lasted two days and was sponsored by Bahne Skateboards & Cadillac Wheels. While the main event was won by freestyle spinning skate legend Russ Howell,[30][31] a local skate team from Santa Monica, California, the Zephyr team, ushered in a new era of surfer style skateboarding during the competition that would have a lasting impact on skateboarding's history. With a team of 12, including skating legends such as Jay Adams, Tony Alva, Peggy Oki & Stacy Peralta, they brought a new progressive style of skateboarding to the event, based on the style of Hawaiian surfers Larry Bertlemann, Buttons Kaluhiokalani and Mark Liddell.[32] Craig Stecyk, a photo journalist for Skateboarder Magazine, wrote about and photographed the team, along with Glen E. Friedman, and shortly afterwards ran a series on the team called the Dogtown articles, which eventually immortalized the Zephyr skateboard team. The team became known as the Z-Boys and would go on to become one of the most influential teams in skateboarding's history.[27][33][34]
It’s long deck and premium bearings will give you the ease of pushing which will help you to tear out of around- town traveling. It has a unique shape of the perimeter which offers you 9.6 inches of leverage per turn. Can you imagine it? It also helps you to eliminate the wheel bite. This board has a maple covered deck that will certainly catch the attention of others. It is almost impossible that you cease to enjoy the splendor and elegance of this board. Furthermore, along with your stylish longboard, 245 mm axles are incorporated.
After expanding from a successful board brand featuring Pontus’s own art and photography, the brand grew into making a high quality line of apparel that borders between athletic wear and traditional skate style. Over the last couple of years, Polar dropped jerseys and polos in high quality athletic materials, collabed with Converse on a couple of Chuck Taylors, and always kept a steady stock of their classic heavy chinos and hoodies, building up a brand you could literally rock head-to-toe.
Chocolate Skateboards is a skateboarding company distributed by Crailtap. Following on the heels of Girl, Chocolate was launched in 1994 by Mike Carroll and Rick Howard and is known by its Chocolate hearts logo. Their skateboards are made of durable seven-ply maple. Graphics are also important to the Chocolate brand, and you will find things such as classic cars or cartoons. You can find complete Chocolate skateboards with deck, trucks, wheels and bearings, customized decks, accessories, and apparel. The Chocolate team consists of Vincent Alvarez, Kenny Anderson, Chico Brenes, Justin Eldridge, Jesus Fernandez, Chris Roberts, Elijah Berle, Stevie Perez, Raven Tershy, and Jerry Hsu.

In sports like football, cricket and swimming, you have to follow certain rules and adopt a particular style in order to perform well. But that’s not the case with skateboarding. This sport allows skaters to enjoy their unique style without any restrictions. From drills to cruising and rail tricks, you can do whatever you like in your very own created style. Everyone skates in their own style according to their convenience.


Camber & Rocker: The camber skateboards are the ones with a raised middle while rockers have dropped middle. The angle you get with camber and rocker is pretty mellow. However, the difference in shape dramatically affects the flex of your deck. Since most of the decks come with a neutral deck camber, you can still find some cruisers and longboards who feature a camber—style deck. Needless-to-say, decks having positive camber have more flex because of the higher center of gravity. In case of rocker decks, the center of gravity is low and have a sloped shape which the riders love.

See, not all boards are actually bidirectional. Most have a thick tail and a small nose but not this board. So if you’re a switch skater then this board brand is perfect for you. The urethane wheels are designed for the high stress environments and provide the top speed available. The deck tape provides the perfect grip even for those of us with older shoes that are essentially smooth on the bottom.
They have continued to ride that wave over the past year, continuously putting out great edits, following cherry up with Sickness, Red Devil, Joyride, and Swoosh, all in collaboration with cherry’s filmer Bill Strobeck. We all know they will never fall off when it comes to putting out fire gear every new season and drop, but to keep it coming with actual great footage is another story, and is definitely making skateboarding better today.
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