“We make 38 different proprietary shapes, and what is more important than the shape is the leverage that we design on each board. The mold we use, and where we drill on each mold is the magic. Do all popsicles ride the same? Of course not. We are a step beyond almost everyone with that because I am nerdy about how stuff rides and performs. This is what our riders skate and love, we aren’t trying to capture some demographic.
Element has also diversified their business model with ventures into retail with Element stores across the globe, advocate programs supporting artists such as Thomas Campbell and Fred ‘French Fred’ Mortagne, Women’s fashion through the Element Women’s range and the most cohesive approach to supporting European skateboarding of any brand in the industry through their dedicated European team.
“As far as the actual look of the vast majority of contemporary graphics goes, I’d say that it feels to me as if something has been lost. It’s down to what you can do with modern heat transfer printing techniques – you can literally just take a photograph from the Internet and print it identically straight onto a skateboard. Speaking personally, there’s very little to challenge you there: either from the point of view of creating graphics, or from the consumer’s perspective. Whereas back when screen-printing was the norm, every time a graphic was produced the artist was physically cutting the key line out by hand. The key line is the final black line that forms the outline of whatever it is that you’re printing and ties in all the other colours together. You can see this in the early Sean Cliver graphics for example, where it’s clear that he has hand cut the key lines as precisely as he was able to, but looked at from today’s perspective they’re not perfectly precise, which is what gives Cliver’s earliest stuff its specific look in my opinion.”
Plan B originated out of Irvine, CA and was initially created by skating pro Mike Ternasky. Unfortunately, Ternasky was involved in a car accident in 1994 and didn’t make it. The Plan B team and the boards that have emerged as his legacy to become a top skateboarding brand. Though the Plan B team had to take some time off, so as to mourn and regroup, they have returned with a vengeance and have become known as one of the top skateboarding brands. We like Plan B because of the customizable element they bring to the skateboard market and their flexible decks that stand out above other skateboarding companies.
Started by a group of guys who decided to stick together after the fall of Alien Workshop, Quasi skateboards presses boards and prints shirts featuring psychedelic art for the year 2015, offering something different than most board brands today. Backed by a team boasting hometown heroes and certified style gawds, Quasi is a board company everybody wanted that nobody had made yet.
Lovenskate have produced a number of full-length videos throughout the 16 years of their existence, including the 2015 release Lovenskate – Smorgas’board although more recently they have followed the direction of skate media in general and concentrated on releasing shorter, rider-specific clips such as Jordan Thackeray’s Welcome clip and more recently the Batch Capture series.
Aside from keeping the more fashion-oriented side of skateboarding placated with ultrasoft crewnecks and clean 6 panel caps, Dime keeps the side of skating focused on actual footage and hijinks fed through their Instagram and Snapchat accounts (@dimemtl), where they post their day-to-day in Montreal doing what skateboarders do best: having fun with their friends.
This article is about regular street skateboards. They are rounded on both ends and curved upwards. Sometimes beginners are confused by longboards that are much larger and irregularly shaped or cruiser board that can be very small. I just wanted to clarify this point, as this article is very helpful for choosing the best skateboard for beginners, but may provide incorrect or unimportant information if you are actually looking for longboards or cruisers.
Moose boards are very solid in all categories. They are low priced, available in a variety of different shapes and sizes, and have been around for a while so they’ve built up a reputable brand name. You won’t go wrong buying a pack of Moose blanks if you’re the type of guy that goes through decks quickly or is looking to resell them at your local skatepark.
As loosely defined as Bronze is, Peter Sidlauskus seems to be incapable of doing anything wrong in his marketing for the brand, endlessly putting out amazingly hilarious and gnarly New York based edits featuring a loose group of guys we can say make up their “team.” Bronze brings an aesthetic that falls somewhere between vaporwave and deepweb, and is always making gear that you can rock on the daily, from pink dad hats to coaches jackets. You might have even seen their flip of the Windows 98 logo on the backs of people like ASAP Nast.
Fox and Deacon re-branded Deathbox in 1991 as Flip skateboards and announced the four man team as consisting of Geoff Rowley, Rune Glifberg, Andy Scott and Tom Penny. After nearly being put out of business when a flood destroyed much of their stock, Fox, Deacon and the four team riders began to plan their move from the UK to Huntington Beach, California in order for the brand to grow further.
Huf has come a long way since its humble beginnings slinging the best sneakers and streetwear in San Francisco's Tenderloin District. Keith Hufnagel and his team quickly outgrew the boutique niche and have becomea full blown skate apparel and footwear brand. Today Huf has a stacked teamed (including low-key legends like Joey Pepper, who recently got a signature shoe), a wildly popular range of product (weed socks, anyone?), and some hefty celebrity co-signs.
What’s important to consider here is choosing the length based on your riding needs. You might be a street rider and love to do some tricks. You probably need a short board with a narrow profile. Whereas the longboard is only recommended if you are a professional skateboarded and love to cruise around the town and want to improve your balance and stability.
Grind King skateboard trucks are the best trucks available for grinding. The truck hangar is made from aluminum, making it softer and weaker, but better for grinding. This means you will have to replace them faster if you grind, but your grinds will be smoother and better. Grind King trucks do use special hex-head kingpins, so you will need a special tool to adjust them.
Mark Gonzalez created bLind Skateboards in 1989, and shortly after initiated a pro team for his skateboard brand. The bLind brand is known for higher durability due to their innovative features. The boards released by bLind are developed and marketed for hardcore skaters and top other skateboarding brands. We like that bLind goes all out providing one of the strongest boards out there, and without sacrificing the flex needed for tricks. They also do it all with a sick style and an innovative business plan that has made them one of the top skateboard brands.