Habitat proved itself as an established power in skateboarding when it survived the downfall of the parent company that owned and killed Alien Workshop, being able to persevere and even name new pros through the whole restructuring. They moved their products under Tum Yeto Collective, the parent company/distribution house of other powerhouse skateboard brands like Toy Machine, and now it’s as if they were never in any danger. If you have any doubts about why Habitat is on this list, just watch Mark Suciu’s part in Search The Horizon and never question it again.


Skateboarding, in one form or another, has been around since the late 1950’s when the first brave pioneer first attached roller skate wheels to a piece of wood. As skateboarding progressed to mimic surfing, skateboards evolved with the style of riding. Skateboards grew and changed shapes as riders experimented with everything from plastic to fiberglass to aluminum constructions - all in an effort to push what was possible. Like most sports or art forms, progression is at the heart of skateboard innovation.
These guys are unabashedly all about London and the party boy lifestyle. The self-aware attitude they carry themselves with shines in the corresponding product copy on their website—it’s contagious and makes you want a piece of it.  Everyone from A$AP Rocky to Drake, and even seemingly out-of-touch Jay Z has been seen rocking the gear, and it’s understandable why. Palace’s design team, which includes Fergus Purcell of Marc Jacobs, have created an image that’s been exclusive and dope from its inception, and they’ve yet to break that streak. Who else could follow up a dope adidas collaboration with an excellent pair of penny loafers?
Amazing! Great pop and amazing concave. Last for a long time as long as you don't get the bamboo board. They have an earthy style like element, but with a better board quality. The only reason they are not #1 is because they aren't as well known. You cannot snap these boards! I have skated them for a couple of years because they are so good. BUY ELEMENT BOARDS! You wont regret it.
The most recent Girl Films production, Pretty Sweet, signified a passing of the torch for one of the most talented skate teams in the biz. Some may have been disappointed to see Rick Howard and other OGs ride the bench, but new jacks like Alex Olson and Mike Mo Capaldi, and the Trunk Boyz Elijah Berle, Raven Tershy, Stevie Perez, Vincent Alvarez, and Cory Kennedy, leave little doubt that we're in for another 20 years of epic skating and killer goods.
Graphically speaking, Welcome is very distinctive, with an emphasis on hand drawn imagery and references to esoteric and occult themes mixed with bright colourways. Welcome Skateboards also offer a detailed shape guide on their website, detailing the exact dimensions of all of their 38 custom shapes, which again differentiates their product from many of the skateboard brands on the market.
While the skate shoes design afforded better connection and traction with the deck, skaterboarders themselves could often be identified when wearing the shoes, with Tony Hawk once saying, "If you were wearing Vans shoes in 86, you were a skateboarder"[27] Because of its connection with skateboarding, Vans financed the legendary skateboarding documentary Dogtown and Z-Boys and was the first sneaker company to endorse a professional skateboarder Stacy Peralta. Vans has a long history of being a major sponsor of many of skateboarding's competitions and events throughout skateboarding's history as well, including the Vans Warped Tour and the Vans Triple Crown Series.[8][81][82][83][84][85]
Skateboarding has become a very popular means of transport over the years. Skateboards are great, no matter if you’re a student looking for a product to help you get around, a mother of two or just a skateboarding enthusiast. Getting around can be tricky, especially if your city is packed with traffic and fumes, and you don’t want to add to the problem. If you don’t mind cruising on the side of a pavement or a relatively clean road, skateboards can be a great way to have some fun and experience a new hobby.
Whilst early skateboarders generally rode barefoot, preferring direct foot-to-board contact, and some skaters continue to do so, one of the early leading trends associated with the sub-culture of skateboarding itself, was the sticky-soled slip-on skate shoe, most popularized by Sean Penn's skateboarding character from the film Fast Times at Ridgemont High.[8] Because early skateboarders were actually surfers trying to emulate the sport of surfing, at the time when skateboards first came out on the market, many skateboarded barefoot. But skaters often lacked traction, which led to foot injuries.[26] This necessitated the need for a shoe that was specifically designed and marketed for skateboarding, such as the Randy "720", manufactured by the Randolph Rubber Company, and Vans sneakers, which eventually became cultural iconic signifiers for skateboarders during the 1970s and '80s as skateboarding became more widespread.[8][76][77][78][79][80]
^ Jump up to: a b Rosenberger, Robert (June 19, 2014). "How Cities Use Design to Drive Homeless People Away: Saying "you're not welcome here"—with spikes". The Atlantic. The Atlantic Monthly Group. Archived from the original on July 1, 2014. Retrieved April 23, 2017. An example of an everyday technology that’s used to forbid certain activities is “skateboard deterrents,” that is, those little studs added to handrails and ledges. These devices, sometimes also called “skatestoppers” or “pig ears,” prevent skateboarders from performing sliding—or “grinding”—tricks across horizontal edges. A small skateboard deterrence industry has developed, with vendors with names like “stopagrind.com” and “grindtoahault.com.”
In this in-depth guide, we’re going to cover how to choose the best skateboard for beginners, and review the top five beginner skateboards on the market right now. We’ll talk about how to choose the right size, what parts of a skateboard you should pay attention to, how to choose the right shape, choosing the right wheels, and more. First, let’s talk about the top five skateboards for beginners.
Remember the cool skate kids wearing Workshop tees in the '90s? Well you don't see too many of those these days, but AW is still one of the best “big” skate brands going. The team alone—featuring Supreme muse Jason Dill, tech-gnar wizard Anthony Van Engelen, and the most handsome guy on a board, Dylan Rieder—puts the brand in the top 10. And even though you might not associate legacy riders like Rob Dyrdek with anything cool at all, he pulled one of the most boss moves in all skate business history when he bought the brand that first sponsored him 20 years ago back from Burton (who bought the brand from Chris Carter in 2008) last year, so Workshop is once again skater-owned.
Their hard and soft goods feature 90’s imagery like Kurt Cobain with Courtney Love and Corey and Topanga from Boy Meets World, and it comes together to become pure fun for the hell of it. With brand mastermind Grant Yansura holding a spot as an official videographer for Nike SB, you know he must be doing something right with all his work. His Cosmic Vomit series is just another insight into the breadth of his great work.
Hardware won’t have an effect on your skating. Standard 7/8 - 1 inch hardware will work for most skateboards. However, if you use riser pads, be sure that you have long enough hardware to go all the way through the deck, trucks and riser pad. If you're unsure what length of hardware you need, give one of our experts a call at 888.450.5060 and we'll be stoked to help you out.
Flip Skateboards is a high-level skateboards company that moved from the UK to California to take advantage of the American skateboarding industry. It was launched in 1991 by Jeremy Fox and by professional skateboarder Geoff Rowley, both of whom are from the UK. They both knew that to achieve the highest levels as a skateboarding company it was important to gain the recognition one can only get in the U.S. Furthermore, in 2017, Flip partnered with the European skateboard production and distribution company HLC. The decks of Flip Skateboards are made from 7-ply maple. Customers can enjoy the standard decks as well as the P2 models which are made with an oval-shaped fiber reinforcement panel which makes them extra durable. Psychedelic designs adorned many of the Flip skateboards as well as other designs. The Flip team has 15 professional skateboarders, including names such as Tom Penny, David Gonzalez, and Luan Oliveira.
One European brand steady killing the game is France’s own Magenta. What Palace is for London, Magenta is for Paris, representing what it means to make do with skating in a place where you will literally get kicked out of everywhere just for riding on your board. With a recent collaboration with adidas, Magenta has shown they can turn their niche image into something with mass appeal, so long as the world will pay attention. Skateboarders already know the brand for their quick-footed style of skating and their unique illustration style, but they should know Magenta for their conscious effort to make sure we all are enjoying the pleasure and the freedom skateboarding brings.
There’s no way have never seen a Palace logo at this point, and if you haven’t that’s cause you shleep, bruh. Palace is one of the best out there doing the whole “high fashion or skate brand?” thing, and they hold a unique place on this list for being one of the few brands not based and started in the U.S. The Palace Wayward Boys Choir, like many before them, turned their group of friends into a successful crew of respected pros, who you will never see on Fox Sports 1 skating in a multi-million dollar contest.
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Hanna-Barbera, DC Comics and Todd Francis – at Almost, childhood dreams come true. But on the top sheet, however, is no place for childishness: Willow, Haslam, Song, Mullen and Co. are ripping it on these decks and can hardly be surpassed in ability. To provide the needed strength for the guys Almost has invented the innovative Impact Technology. The two lost places are a minor matter because Almost makes their own thing anyway. Up to 8 layers are available from 62.99 € | 55.00 GBP!
Alien Workshop is a Dayton, Ohio based company, established by Chris Carter, Neil Blender and Mike Hill in 1990. They have gone through several ownership changes, including a period of being owned and operated by Burton Snowboards, but have persevered and become one of the top skateboard brands today. Alien Workshop has faced several turbulent challenges with varying outcomes, however they have remained dedicated to providing a high quality, yet also affordable boards. We like Alien Workshop for their innovative designs and conscience effort to make a great board, that many can afford. Their high quality boards has allowed them to become one of the best rated skateboard brands today.
One European brand steady killing the game is France’s own Magenta. What Palace is for London, Magenta is for Paris, representing what it means to make do with skating in a place where you will literally get kicked out of everywhere just for riding on your board. With a recent collaboration with adidas, Magenta has shown they can turn their niche image into something with mass appeal, so long as the world will pay attention. Skateboarders already know the brand for their quick-footed style of skating and their unique illustration style, but they should know Magenta for their conscious effort to make sure we all are enjoying the pleasure and the freedom skateboarding brings.
Emerging initially via a series of spoof news bulletins created by Lev Tanju called ‘PWBC Global Skateboard News‘ and hosted on the don’twatchthat.tv site, the aesthetic that the Palace Skateboards Brand would adopt was firmly established in these early videos. Sadly now mostly deleted from the Internet, aside from a few ‘best of’ videos, the PWBC News series were a pre-cursor for the route that the brand would adopt with its comedic take on the faux-seriousness of the Skateboard Industry of the time, an emphasis on the UK grime music scene, and the introduction of numerous characters within each news segment, including Francis Shower Face who still appears in Palace releases to this day, along with snippets of footage from various sources.
See, not all boards are actually bidirectional. Most have a thick tail and a small nose but not this board. So if you’re a switch skater then this board brand is perfect for you. The urethane wheels are designed for the high stress environments and provide the top speed available. The deck tape provides the perfect grip even for those of us with older shoes that are essentially smooth on the bottom.
Skateboarding, as we know it, was probably born sometime in the late 1940s, or early 1950s,[citation needed] when surfers in California wanted something to do when the waves were flat. This was called "sidewalk surfing" – a new wave of surfing on the sidewalk as the sport of surfing became highly popular. No one knows who made the first board; it seems that several people came up with similar ideas at around the same time. The first manufactured skateboards were ordered by a Los Angeles, California surf shop, meant to be used by surfers in their downtime. The shop owner, Bill Richard, made a deal with the Chicago Roller Skate Company to produce sets of skate wheels, which they attached to square wooden boards. Accordingly, skateboarding was originally denoted "sidewalk surfing" and early skaters emulated surfing style and maneuvers, and performed barefoot.[6][9][11]
Skateboard Cafe’s video releases to date include the initial Skateboard Cafe Promo (2012) featuring the original team of Harry Ogilvie, Shaun Currie, Josh Arnott, Tom Gibbs, Louis Marshall and Pat Garrahy plus associated friends. This was followed by Skateboard Cafe’s first full-length video ‘Alfresco‘ in 2015, followed by a rash of single rider and tour-based video releases since. Skateboard Cafe are also notable for conducting every aspect of their business in-house with all video, design and product sourcing undertaken by the owners, as well as using video look-books to promote each new drop of Skateboard Cafe product.
Destructo has some fancy skateboarding trucks. The Destructo raw series skate trucks come in low, medium and high designs and look oddly skinny. The Limited and Pro series trucks just look awesome, with simple pro signatures on the front and great color schemes. That's not to mention Destructo's "Rail Killer" series - these light trucks have extended baseplates to reduce wheelbite, and come in some incredible color schemes (including one using 24 karat gold!).
A magazine?! This is an outrage! Yeah, it is. But Low Card has become the defacto hat brand for all the cool hesh skaters in America, so deal with it. Also, the mag's graphic tees, baseball shirts, coaches jackets, and beanies are all highly dope. The custom mesh hat program is the way to go if you feel the need to wear your “yeah, I skate” calling card on your head.

Alien Workshop is a Dayton, Ohio based company, established by Chris Carter, Neil Blender and Mike Hill in 1990. They have gone through several ownership changes, including a period of being owned and operated by Burton Snowboards, but have persevered and become one of the top skateboard brands today. Alien Workshop has faced several turbulent challenges with varying outcomes, however they have remained dedicated to providing a high quality, yet also affordable boards. We like Alien Workshop for their innovative designs and conscience effort to make a great board, that many can afford. Their high quality boards has allowed them to become one of the best rated skateboard brands today.

Polar’s focus on its European roots and representing a type of skateboarding that everyone could relate to, plus Pontus’ masterful approach to video-making and product, created a groundswell of popularity for the brand which has retained its momentum. Mixing a heavy global team with an eclectic approach to soft goods, Polar is now viewed as one of the most influential brands in the skateboard industry as a whole.
If you love skateboarding, then it is a must for you to invest in a high-quality backpack or bag. It is an essential gear, especially if you are someone on the go. You need it as it lets you bring all the things and items you need while you are riding to work or school – that’s possible while still ensuring that you bring your board with you all the time.
In 1976, skateboarding was transformed by the invention of the ollie by Alan "Ollie" Gelfand. It remained largely a unique Florida trick until the summer of 1978, when Gelfand made his first visit to California. Gelfand and his revolutionary maneuvers caught the attention of the West Coast skaters and the media where it began to spread worldwide. The ollie was adapted to flat ground by Rodney Mullen in 1982. Mullen also invented the "Magic Flip," which was later renamed the kickflip, as well as many other tricks including, the 360 Kickflip, which is a 360 pop shove-it and a kickflip in the same motion. The flat ground ollie allowed skateboarders to perform tricks in mid-air without any more equipment than the skateboard itself, it has formed the basis of many street skating tricks. A recent development in the world of trick skating is the 1080, which was first ever landed by Tom Schaar in 2012.[73][74]
Figuring out how to buy a skateboard can be daunting, especially if you’re not sure what you are looking for. There are customizable parts, accessories and some fancy technology that can be overwhelming. Good news is, we can simplify it for you! At Tactics, our crew is full of daily skaters, so we put our heads together to break it all down and give you the basics, plus a few recommendations.
If you are looking to buy a reliable skateboard that will keep you busy for years to come, the Whitey Panda is the ideal choice. It’s a very good entry-level skateboard that can be put through a lot of wear and tear. The solid, metal skateboard trucks ensure that you will be kept sturdy and safe both on and off the ground. This helps the rider feels more confident when doing tricks, no matter where they are.
Aside from their prodigious online output since the release of their last full-length video, (often via Daewon Song’s own Instagram account which currently has close to a million followers alone), Almost are also renowned for their experiments in board construction technology – in particular the Almost Impact Support range and the Über Light series which incorporate carbon-fibre into skateboard construction to reduce weight and increase strength/flex.
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