Santa Cruz’s earliest videos Wheels of Fire (1987), Streets on Fire (1989), Speed Freaks (1989) A Reason for Living (1990) and Risk It (1990) are viewed today as paradigm-shifting releases which promoted interest in skateboarding globally by giving a platform to every kind of skateboarding that existed, from street and vert skating, through to the more niche genres such as slalom, downhill and freestyle, whilst at the same time retaining the aesthetic of skateboarding’s subcultural position in society.
Skateboards, along with other small-wheeled transportation such as in-line skates and scooters, suffer a safety problem: riders may easily be thrown from small cracks and outcroppings in pavement, especially where the cracks run across the direction of travel. Hitting such an irregularity is the major cause of falls and injuries. The risk may be reduced at higher travel speeds.
The G & S video ‘Footage’ (created by Mike Hill and Neil Blender and released in 1990 just prior to them leaving to start their own brand) set the precedent for Alien Workshop’s later video aesthetic with the use of non-skate footage intercut throughout the skate sections and the mysterious, almost otherworldly atmosphere that permeates all of Alien Workshop’s subsequent video releases. To many people ‘Footage’ is the pre-cursor to every Alien video release that followed in its wake.
OneHype Designer Board has its own one of a kind design which is placed through a heat transfer and not a sticker. It measures 8″ W x 31″ L. It’s ready to use. It includes shock pads, durable wheels, smooth bearings, colored bushings, and aluminum trucks. The 7 ply maple deck is tough and can handle several impacts. This board is suitable for all ages.
The fact that it has nice and attractive prints also makes it a fashion skateboard. You can use it to show not only your passion in the sport but also your fashion sense. It is also equipped with a high-density emery surface known for being both waterproof and non-slip. With that, you have a hundred percent assurance of your safety when you are riding on it.
Baker is a classic good old fashioned, anti-establishment skateboard brand. Baker has a great professional team including founder Andrew Reynolds. Reynolds is also heavily involved in other well-known skateboard brands like Deathwish, Emerica, and Shake Junt. Notable street artist Neckface has a limited edition line of Baker decks that is one of the coolest in skateboarding in my opinion.
Following stints on the US brands Mad Circle and Arcade and a pro model on the then hugely popular European brand Cliche skateboards, Pontus Alv quit his board sponsor and moved back to his hometown of Malmo, Sweden in the early to mid 00’s. During this time Pontus took what might be called a creative hiatus but which would be more accurately explained as a re-connection with his roots. After returning to Malmo, Alv became heavily involved in building and creating the scene there, working alongside friends to build a number of DIY skatespots through the city such as the now legendary Savanna-side and Steppeside projects.
The 18 has made some moves over the past few years that have shown they’re not a bunch of old hesh dudes that piled out and are just holding onto their stronghold with guys who are all about tattoos and brews. They collabed with Supreme and had one of their legends, Andy Roy, model the lookbook, and also put out Destination Unknown, a full video about their vagabond travels in the hunt for anything to skate. Most recently, they released What’s Up Monkey?, an all iPhone full-length video shot all across the world.
Supreme may be something of an outlier in the skate industry where few brands have brick and mortar presence, and limited distribution is aproblem, not a strategy. Unlikely or not, Supreme kills it as a skate brand and as a brand in general. No other skate brand can claim the level of accomplishment that Supreme has achieved—nine retail stores around the world, collaborations with the biggest names in fashion and art, and a confounding secondary market of resellers and collectors. Supreme reigns supreme.
Covering multiple countries all over the world, Skatro is widely received as one of the top mini-cruiser suppliers that are in existence. Starting from a very small office and humble beginnings, Skatro brand was determined to provide excellent care and respect to their clients while maintaining a quality product that is both mechanically sound as well as financially viable.
“They built the industry before they built their business,” said Denike who became one of the early product testers as a 15-year-old when he was approached by Novak and Shuirman in a skateboard park. “It was just raw entrepreneurial spirit. They took it from a fad to an actual business and, as a group, decided they were going to focus on growing the industry. If they were good businessmen, they would get a piece of that pie.”
If you're in the market for a skateboard for your child, there are some general points to keep in mind: A complete skateboard is one that comes fully built, size doesn't matter, and as with all things you buy, you get what you pay for. Conventional wisdom says to go with a good-quality board that will last longer and is safer. Here are some good choices to check out.
As your skateshop, we know that the list of skateboard and streetwear brands on the current market seems to be endless. To make it easier for you, we have the best and most famous European and American skateboard and skatewear brands at the skatedeluxe skateshop. Besides the biggest and best companies in the world, we also have a selection of smaller and uprising companies in stock that are worthy to represent your lifestyle.
This article is about regular street skateboards. They are rounded on both ends and curved upwards. Sometimes beginners are confused by longboards that are much larger and irregularly shaped or cruiser board that can be very small. I just wanted to clarify this point, as this article is very helpful for choosing the best skateboard for beginners, but may provide incorrect or unimportant information if you are actually looking for longboards or cruisers.