Today's skateboarders are founders in this sport—they're pioneers—they are the first. There is no history in Skateboarding—its being made now—by you. The sport is being molded and we believe that doing the right thing now will lead to a bright future for the sport. Already, there are storm clouds on the horizon with opponents of the sport talking about ban and restriction.
Wedding Rodney Mullen‘s decades of technical experience regarding board shaping, concaves and the technical minutiae of skateboard manufacturing, (along with his huge fame and celebrated status as the father of modern street skating), with Daewon’s irrepressibly enthusiastic persona and supernatural skateboard talents, Almost was, from the outset, a brand predicated on celebrating the ‘fun’ side of skateboarding whilst simultaneously pushing the technical parameters of what could be done.
If you love the outdoors, traveling in style, and prefer to have as much control over your mode of transportation as possible, a skateboard is just what you need. Not just for high school kids or sports celebrities like Tony Hawk, the skateboard can be a useful and fun tool that can take you wherever you need to go, while also being a great outlet for the release of energy.
Isle is much newer to the game than a lot of the other brands mentioned on the list, but that doesn’t mean they don’t deserve the same respect. Drawn straight from the mind of skateboarder Nick Jensen, a London native with the eye of a true artist, Isle’s graphics could just as easily be hanging in a museum rather than in skate shops. Jensen’s creative process involves him sculpting, painting and photographing every board graphic himself in his own studio, manipulating each art piece to work as a graphic. Isle offers one of the most well developed brand images in skateboarding, due in big part to the fact that it is literally an outlet of one man’s own rampant creativity.
Supreme may be something of an outlier in the skate industry where few brands have brick and mortar presence, and limited distribution is aproblem, not a strategy. Unlikely or not, Supreme kills it as a skate brand and as a brand in general. No other skate brand can claim the level of accomplishment that Supreme has achieved—nine retail stores around the world, collaborations with the biggest names in fashion and art, and a confounding secondary market of resellers and collectors. Supreme reigns supreme.
The magical thing about Supreme is that—despite what some may think—it actually caters to everyone. While they may not go out of their way to make you feel welcome, at its core, the brand is a legendary downtown skate institution, and there is no singular sensibility you can pin on Supreme. It's hip-hop and punk, menswear and streetwear. The unifying aspect is deep roots in skate, music, and art. Beyond that, anything goes.
As the oldest brand on this list, Santa Cruz rightly holds the distinction of being the oldest skateboard brand in the industry and thus, the brand which effectively created the modern skateboard brand as we know it today. Founded as part of NHS Inc. a Santa Cruz based skateboard distribution company over 40 year ago, Santa Cruz as a brand has played a large part in every era of skateboarding history since its inception.
Since its inception in 1990, Alien Workshop has gone through a number of changes of ownership, first being bought by Burton Snowboards in February 2008, then purchased from Burton by original Alien Workshop rider and reality TV show star Rob Dyrdek in January 2012. Following Dyrdek’s purchase of the brand and its umbrella company DNA Distribution, (also incorporating Habitat skateboards, Habitat footwear and Reflex bearings), an announcement was made in October of 2013 that Dyrdek would remain as a minority shareholder of DNA Dist, with the majority of shares purchased by Pacific Vector Holdings, (also owners of No Fear clothing and Gatorz sunglasses).
Punked Skateboards is one of the top selling skateboard brands. With their innovative designs, quality boards and a variety of longboards and skateboards, Punked has taken all of the skateboard companies in the world by storm. Their brand has created a variety of boards for beginners, intermediates and even pros, so that they always have the right skateboard for you.
The board also boasts of its reasonably small size and lightweight nature, making it easy to control and ride. In addition, carrying it wherever you want to go is also much easier because of its lightness. It is flexible enough that it can accommodate the needs of different kinds of users, including cruisers, travelers, beginners, expert riders, and kids.
Without good grip tape, skaters have a tough time staying on top of their board. The main complaints about poor grip tape tend to be that it was never very grippy or lost its grip really quickly. Once again, we recommend trusting in name brands with years of experience supporting skateboarders. Unfortunately, if you are buying a pre-made complete skateboard, you probably won't have access to the brand name of the grip.