Since its inception in 1990, Alien Workshop has gone through a number of changes of ownership, first being bought by Burton Snowboards in February 2008, then purchased from Burton by original Alien Workshop rider and reality TV show star Rob Dyrdek in January 2012. Following Dyrdek’s purchase of the brand and its umbrella company DNA Distribution, (also incorporating Habitat skateboards, Habitat footwear and Reflex bearings), an announcement was made in October of 2013 that Dyrdek would remain as a minority shareholder of DNA Dist, with the majority of shares purchased by Pacific Vector Holdings, (also owners of No Fear clothing and Gatorz sunglasses).
Welcome is doing everything the way that people would probably tell you not to when it comes to how they run their board company. With no real full-length project out since it became a company, and with no pros to name, but boasting a full roster of official riders, Welcome is as unorthodox of a skate company as it gets. They don’t even make a single board in the traditional popsicle shape most boards are made today.
While the skate shoes design afforded better connection and traction with the deck, skaterboarders themselves could often be identified when wearing the shoes, with Tony Hawk once saying, "If you were wearing Vans shoes in 86, you were a skateboarder" Because of its connection with skateboarding, Vans financed the legendary skateboarding documentary Dogtown and Z-Boys and was the first sneaker company to endorse a professional skateboarder Stacy Peralta. Vans has a long history of being a major sponsor of many of skateboarding's competitions and events throughout skateboarding's history as well, including the Vans Warped Tour and the Vans Triple Crown Series.
“They built the industry before they built their business,” said Denike who became one of the early product testers as a 15-year-old when he was approached by Novak and Shuirman in a skateboard park. “It was just raw entrepreneurial spirit. They took it from a fad to an actual business and, as a group, decided they were going to focus on growing the industry. If they were good businessmen, they would get a piece of that pie.”
Camber & Rocker: The camber skateboards are the ones with a raised middle while rockers have dropped middle. The angle you get with camber and rocker is pretty mellow. However, the difference in shape dramatically affects the flex of your deck. Since most of the decks come with a neutral deck camber, you can still find some cruisers and longboards who feature a camber—style deck. Needless-to-say, decks having positive camber have more flex because of the higher center of gravity. In case of rocker decks, the center of gravity is low and have a sloped shape which the riders love.
Skateboarding has also become a major source of inspiration for high-end fashion brands, as they design their own interpretations of the skate culture and style from graphic T-shirts, five-panel hats, cropped, wide-leg pants, and skateboarding sneakers from the brands like Vans. But there’s no faking the original, and the brands that do it best are the ones that have a long-time heritage in the sport of the board, unlike the luxury labels simply trying to capitalize on the look.
POSITIV has begun to gain some serious momentum in the past years. They released an entire line of team completes in sizes ranging from 7.5-8.0″ at very affordable prices. This specific deck is 7.75″ so it is a comfortable size for all ages and weights. The great thing about this board is that it includes MiniLogo bearings and other pro brand parts. The deck also uses a rare waterproof sealant and slide coat to ensure that the deck lasts longer and slides smoother than other skateboards on the market. The overwhelmingly “positive” (no pun intended) reviews speak for themselves with this skateboard.
Now given this guide is not for experienced and professional skaters, as per out brand rating criteria Plan B does not score that well mainly because of the issue that some skateboards come unassembled which can be overwhelming. If this were on an intermediate rider scale, then the brand score would have been much better. Anyways, here is the brand score of this amazing skateboard brand.
Last year, Element didn’t even make it to the top 3, but in 2016 it reached the top and therefore is our top skateboard deck brand on skatedeluxe! We can only congratulate! Even after 24 years the old hand of the skateboarding industry, which was founded in 1992, does not forget how to provide you with decks that push tears of joy out of your feet. What to expect for 2017? A big anniversary! Can’t wait for that! Get your new Element deck from skatedeluxe starting at 59.99 €| 50.00 GBP!
Pro Skateboarder, Jamie Thomas developed the Zero brand in Carlsbad, CA and has built it into one of the top skateboard brands. Though the Zero brand initially distributed clothing, it eventually evolved to boards designed to suit the need for any tricks performed. The Zero team is comprised of a close group of skateboard professionals that have turned their passion into a company dedicated to provide the latest in skateboard innovation and helped Zero Skateboards become a fantastic skateboard brand. Zero boards are great for maneuvers, stability and especially grinds, with their specially designed features. Their innovation and high-quality designs has made Zero Skateboards one of the good skateboard brands today.
Powell Peralta is a brand that has been around since the late 1970s. The Powell Golden Dragon has been on the market for over four decades now, and its popularity hasn’t decreased. It’s easy to see why even legends like Steve Caballero recommend these skateboards. Powell is known for having boards that fit every age range and skill level, satisfying the needs of many. It’s also probably the reason as to why the product is surrounded by 5-star reviews.
Founder Richard Novak is also widely credited as creating the skateboard industry as we know it today by establishing skateboarding as a separate culture and business by wrestling the sport away from the control of the roller-skating industry in the early 1970’s and promoting it through sponsoring events, supporting the nascent skateboard magazine culture, pioneering technologies within skateboard, truck and wheel construction and establishing the edgy cultural identity of skateboarding from the very beginning.
“I think it’s just also like, people want to have fun. If you watch say those types of Street League type of skateboarders, who are super amazing skateboarders that can push these crazy tricks down rails and stairs, like switch tre down fifteen stairs or whatever trick they do — it’s amazing to see that level of skating, but if you are an average Joe living in a small town you’re just like, “I’m never going to be able to kickflip back noseblunt twenty-stair rails”. That’s always the biggest trick. If you ask me it’s like, “What videos do you really enjoy?” The videos that you can some how relate to. Like, “Hey, I could actually do some of these tricks.” You connect to it and you feel like you can picture yourself being a part of the whole thing. When people put out these amazing super stunt skateboarding videos, pushing it to the furthest level possible, that’s rad in one sense, but to me personally as a kid I could never in my wildest dreams believe that I could do that too. I respect it. I understand it. But does it make me want to go skate? No.”
Rodney Mullen and Marc Johnson originally formed Enjoi Skateboards, one of the most innovative skateboarding brands. With the help of other professional skateboarders, they created the infamous “A-Team”, a group of skateboarders representing Enjoi. They have seen many changes over the years and have said goodbye to many great members of the Enjoi team. However, the one consistent trait is that they have continued to stand behind their signature panda boards, which are unique to other skateboarding brands. This is an all-around good brand providing quality boards great for beginners, which makes them a great skateboarding brand.
The wheels are also impressive. Unlike some other skateboards that have wheels that are quite stiff, causing them to feel like they will lock up when you ride on them, the wheels in this complete skateboard for beginners are smooth and comfortable. These are also easily controllable, so rest assured that they offer a smooth and friction-free glide.
It can be a bit obscure when Fergus Purcell and Will Bankhead design new Palace decks. The fact that the boys meet the Zeitgeist is proved by the step-up of the London brand by three places compared to last year. Nevertheless, these decks belong on the street. Just ask Benny Fairfax, Lucien Clarke, Danny Brady and Co. – Palace Decks are offered from 59,99 € | 50.00 GBP!
Without good grip tape, skaters have a tough time staying on top of their board. The main complaints about poor grip tape tend to be that it was never very grippy or lost its grip really quickly. Once again, we recommend trusting in name brands with years of experience supporting skateboarders. Unfortunately, if you are buying a pre-made complete skateboard, you probably won't have access to the brand name of the grip.