One European brand steady killing the game is France’s own Magenta. What Palace is for London, Magenta is for Paris, representing what it means to make do with skating in a place where you will literally get kicked out of everywhere just for riding on your board. With a recent collaboration with adidas, Magenta has shown they can turn their niche image into something with mass appeal, so long as the world will pay attention. Skateboarders already know the brand for their quick-footed style of skating and their unique illustration style, but they should know Magenta for their conscious effort to make sure we all are enjoying the pleasure and the freedom skateboarding brings.

Skateboard decks width is probably one of the most important factors to consider when buying a deck.  Decks typically range from 7.25-8.5″.  7.5″,7.75″, and 8.0″ tend to be the standard widths if most decks and the general rule is that the bigger your feet are the wider the deck you should get.  Thinner decks are slightly easier to flip, however they are harder to land on due to the decreased surface area.  This is a tradeoff you have to consider, but the typical rule of thumb for younger guys is that you get wider decks the more advanced and larger you get.  Street skaters typically also like smaller decks as they are easier to navigate and carry around in crowded cities and areas.
In 1976, skateboarding was transformed by the invention of the ollie by Alan "Ollie" Gelfand. It remained largely a unique Florida trick until the summer of 1978, when Gelfand made his first visit to California. Gelfand and his revolutionary maneuvers caught the attention of the West Coast skaters and the media where it began to spread worldwide. The ollie was adapted to flat ground by Rodney Mullen in 1982. Mullen also invented the "Magic Flip," which was later renamed the kickflip, as well as many other tricks including, the 360 Kickflip, which is a 360 pop shove-it and a kickflip in the same motion. The flat ground ollie allowed skateboarders to perform tricks in mid-air without any more equipment than the skateboard itself, it has formed the basis of many street skating tricks. A recent development in the world of trick skating is the 1080, which was first ever landed by Tom Schaar in 2012.[73][74]

7.12"7.25"7.3"7.5"7.56"7.62"7.7"7.75"7.8"7.81"7.87"7.875"7.88"7.9"8"8.02"8.06"8.1"8.12"8.125"8.13"8.18"8.19"8.2"8.25"8.27"8.28"8.28"8.3"8.31"8.32"8.35"8.37"8.375"8.38"8.4"8.44"8.45"8.47"8.5"8.55"8.6"8.62"8.63"8.67"8.68"8.7"8.75"8.8"8.87"8.88"8.9"8.948.989"9.05"9.1"9.12"9.13"9.16"9.18"9.2"9.25"9.265"9.3"9.31"9.32"9.37"9.375"9.38"9.4"9.42"9.5"9.56"9.57"9.6"9.62"9.625"9.739.75"9.78"9.8"9.81"9.849.85"9.87"9.875"9.89"9.9"9.97"9.9810"10.1"10.2"10.25"10.34"10.37"10.5"11.2"11.75"


If you are completely new to skateboarding, consider taking a minute to read through the Skateboard Decks Section in our Buyer’s Guide will be helpful, but a good rule of thumb is: the bigger your feet, the wider your board should be. If you wear a size 9 and up, you can’t go wrong with buying an 8” board. Narrow boards are easier to flip while wider boards are more stable, but there are no hard and fast rules to skateboarding. The only way to really find out what you like is by trying new shapes, sizes, and brands. Brands like Welcome, Baker, Chocolate, Deathwish, and Element all have a wide variety of sizes, shapes, and graphics.
Skateboarders like things that aren't skateboarding, too, you know. Camping, fishing, motorcycles… Uh, skateboarding? Crap. Whatever. Pro skater Adrian Lopez founded Loser machine and the Dark Seas Division as a way to explore other facets of the culture through cool clothing. Loser Machine is a complete collection that goes far beyond that typical tees, jeans, and hats formula that many skate apparel brands rely on—leather motorcycle gloves, denim vests, and floral print button-downs are all evidence that this is a well-conceived project from a skater with good taste.

After riding Powell decks for many years, I was given the opportunity by Michael Furukawa at Skate One Corp. to create my own board brand. This was an honor but I needed a co-pilot for this mission to happen. I asked Mimi Knoop if she would join forces with me and this was the beginning of an all girls skate brand that we called hoopla skateboards.
In terms of their skateboard output, Palace have released numerous videos online since their inception, including Gangbanging at Ground Zero (2011), Niggaz with Altitude (2013), a Danny Brady welcome clip ‘Definitely Brady‘ in 2014 and most recently, Very Nice in 2016 featuring newer team riders Shawn Powers and early viral internet star Jamal Smith. Palace are currently working on a full-length video.
It is safe to say that Zero’s identity as a skateboard brand was built primarily on its skate videos which began in (1997) with Thrill of It All, there followed Misled Youth (1999), Dying to Live (2002), New Blood (2005), Strange World (2009), Cold War (2013) and No Ca$h Value (2014) with each video upping the ante in terms of the levels of danger involved.
Element is of the most mainstream brands in the industry today that has sponsored legends like Nyjah Huston and Bam Margera.  There are many pro decks to choose from with some amazing tribal designs and they have introduced a “featherlight” technology that allows Element to have some of the lightest boards on the market today.  Some may call Element “too mainstream” or “sellouts”, but at the end of the day, they produce quality products in a variety of artistic designs.
Prior to the mid-seventies many early skateboards were originally based upon the concept of “Sidewalk Surfing” and were tied to the surf culture, skateboards were surfboard like in appearance with little to no graphics located under the bottom of the skateboard-deck. Some of the early manufactured skateboards such as "Roller Derby", the "Duraflex Surfer" and the "Banana board" are characteristic. Some skateboards during that time were manufactured with company logo's or stickers across the top of the deck of the skateboard, as griptape was not initially used for construction. But as skateboarding progressed & evolved, and as artist began to design and add influence to the artwork of skateboards, designs and themes began to change.[92]
This brand gets its name from a slang term for strip club. One video was called “Chicken Bone Nowison,” and it opens with a scene of skater pummeling a security guard. Is that not awesome enough? If there is a company that embodies a more perfect IDGAF attitude in skateboarding, please let me know. For the homies, by the homies is their mantra, which is pretty cool with a team comprised of rippers like Theotis Beasley, Andrew Reynolds, Dustin Dollin, Jim Greco, Terry Kennedy, Lizard King… The list goes on.
QuartetQuasiR.A.D.RandalRayneRealReality GripReflexRemind InsolesRicher PoorerRictaRIPNDIPRoger SkateboardsRogueRoyalRVCASabreSalt & StoneSanta CruzSanta Monica AirlinesSchmitt StixScramSector 9Shake JuntShortysSilverSK8MAFIASk8ologySkate MentalSkateknifeSkeleton Key MFGSkullcandySml.S-OneSourSOVRNSpitfireSquare UpStanceStateStereoTensorThank YouThe HundredsThe Killing FloorThe Quiet LifeTheoriesThrasherThunder TrucksTiredToy MachineTrafficTransworldTriple EightTurbokolorTwo Cents SkateboardsUnitVagrantVansVenomVentureVicious GriptapeVideoVisionVolcomWayward WheelsWelcomeWKNDZ FlexZero
500AlmostAluminatiAnti HeroArborBambooBirdhouseBlindBonzingCometCreatureDarkstarDB LongboardsDogtownDusters CaliforniaElementEnjoiEverseshFlipFocusFoundationGlobeGoldCoastGravityHabitatJartKebbekKrookedLandyachtzLaybackLushMadridMakahaMoonshine MFGOmenPennyPlan BPowell PeraltaPrism SkatePunkedRayneRealRememberRivieraRoad RiderSan ClementeSanta CruzSector 9Suicidal SkatesToy MachineWarehouseZ-FlexZero
WKND turned a successful web series on the popular skateboarding site The Berrics into a company that is truly nothing but homies having fun and making videos they think are funny. Some people might dismiss them as another flash in the pan brand started by a crew of guys with some extra cash, but those same people have probably never watched American WKND and realized these guys are no fluke.
Punisher’s Cherry Blossom skateboard is really one of a kind. Not only does it come with a high-quality, durable pro deck, but it has a perfect price for a beginner skateboard. If you have been meaning to try out skateboarding for a while now, this is the best skateboard to start with. It has a quality craftsmanship combined with a budget-price, making it widely available to the general public. The heavy-duty design makes sure that you will get all the best features from this board. Features that can usually only be noticed when buying more expensive products!

There were several artistic skateboarding pioneers that had an influence on the culture of skateboarding during the 1980s, that transformed skateboard-deck art like Jim Phillips, whose edgy comic-book style "Screaming Hand", not only became the main logo for Santa Cruz Skateboards, but eventually transcended into tattoos of the same image for thousands of people and vinyl collectible figurines over the years.[93][94][95] Artist Vernon Courtlandt Johnson is said to have used his artwork of skeletons and skulls, for Powell Peralta, during the same time that the music genres of punk rock and new wave music were beginning to mesh with the culture of skateboarding.[8][96][97] Some other notable skateboard artists that made contribrutions to the culture of skateboarding also include Andy Jenkins, Todd Bratrud, Neil Blender, Marc McKee, Tod Swank, Mark Gonzales, Lance Mountain, Natas Kaupas and Jim Evans.[98][99]

Graphically speaking, Welcome is very distinctive, with an emphasis on hand drawn imagery and references to esoteric and occult themes mixed with bright colourways. Welcome Skateboards also offer a detailed shape guide on their website, detailing the exact dimensions of all of their 38 custom shapes, which again differentiates their product from many of the skateboard brands on the market.
Rarely you make notice your deck to lose concavity or flatten over time.  Although this isn’t very common, it’s typically due to water damage and is a sign of many other problems.  Wooden decks are not meant to get wet and they will warp, crack, and break if they get soaked.  It’s pretty simple and straightforward  to avoid this problem.  Keep your skateboard in a dry place, and don’t skate in the rain or through puddles.  Skating through water will also destroy your bearings, if deck warping and breaking wasn’t a good enough reason for you to not do it.

Phantom 2 trucks have a low profile, are lightweight and have a nice smooth edge for grinding. They also just look nice. The thing that sets Phantom trucks (both regular Phantoms and Phantom 2s) are their built in shock pads. Phantom calls it an "Impact Dispersion System," a 1.5 mm rubber shock pad built onto the bottom of the trucks. Shock pads help reduce stress from the trucks to the board.
While the skateboard has a lot of moving parts, one's safety, comfort, and ease to learn new skills and perform tricks are all of equal importance. For this reason, choosing the right type of deck and wheels should be two of the first considerations, as the board's shape, material construction, and wheel makeup will all have a significant impact on your ability to control the equipment and maintain good aerodynamics. Additionally, the width of the deck is important, so one must take their height, shoe size, and style of riding into account in order to ensure the deck offers as much support as possible, regardless of application.
They are also budget friendly when you compare their features and capabilities. The latest technology of developing created a new groundwork in the world of skates. That way the new skaters can quickly learn how to become better and how to practice for professional tournaments. It is widely popular, and that is the main reason why you will see at least one Alien skateboard in any skate park in the world.
Also called the mounting hardware, the skateboard hardware is useful in connecting the trucks to the deck. Every truck is actually in need of 4 bolts and locknuts. If you are planning to buy hardware for your custom skateboard, then note that they are often sold in sets composed of 8 parts, though it is also possible for you to buy individual parts separately when required.

Huf has come a long way since its humble beginnings slinging the best sneakers and streetwear in San Francisco's Tenderloin District. Keith Hufnagel and his team quickly outgrew the boutique niche and have becomea full blown skate apparel and footwear brand. Today Huf has a stacked teamed (including low-key legends like Joey Pepper, who recently got a signature shoe), a wildly popular range of product (weed socks, anyone?), and some hefty celebrity co-signs.


Skateboarding is one of the most popular alternative sports around the world, for kids and adults alike. But before you hop on a board and take off, it’s important to choose the right kind of board for you. Most beginners will simply grab the board that they like the looks of, and with the endless array of deck art and styles that exist, that kind of attitude can lead to choosing a board that isn’t right to learn on.

That Captain America-esque deck, though, is where the real magic happens. It uses Plan B’s Blk Ice tech, which means it’s lighter than your average board, stronger than standard 7-ply maple, and it’s built to slide and pop like no other without any need to add wax. This also makes it more consistent; no extra slippery or sticky spots, just a smooth ride.
Quality wheels won’t mean much if you don’t have nice bearings which allow the wheels to spin freely on the axle of the skateboard truck. A quality set of bearings will spin well right away and actually get even better once broken in a bit. If quality bearings get dirty, they can typically be taken apart and cleaned relatively easily. A good set of bearings typically runs between $10 - $16.
In 2003 Go Skateboarding Day was founded in southern California by the International Association of Skateboard Companies[53] to promote skateboarding throughout the world. It is celebrated annually on June 21 "to define skateboarding as the rebellious, creative celebration of independence it continues to be."[54][55][56][57][58] According to market research firm American Sports Data the number of skateboarders worldwide increased by more than 60 percent between 1999 and 2002—from 7.8 million to 12.5 million.[59]
Unlike football and cricket, skateboarding has no age limitations. People might say that it’s an ideal sport for kids and teens but that’s not true. Even the oldies can step up on the skateboard and perform thrilling drills to have some fun activity in their routine. The biggest examples are Lance Mountain and Chris Millers who are showing their skateboard talent in their 40s and 50s and nobody knows when they will stop.

If you decide that you don’t want to spend the money for a pro-quality complete, then this is your best bet for a completely blank skateboard.  You’re just not going to find anything else with similar quality anywhere near this price range.  This blank skateboard is an even 8″ with 9 layers of plywood in the deck.  This makes it ideal for any beginner especially adults or children with large feet.  A great option for someone on a budget or if you want to try a no-frills quality skateboard setup, before deciding if you want to invest further on a pro-style skateboard.

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Hanna-Barbera, DC Comics and Todd Francis – at Almost, childhood dreams come true. But on the top sheet, however, is no place for childishness: Willow, Haslam, Song, Mullen and Co. are ripping it on these decks and can hardly be surpassed in ability. To provide the needed strength for the guys Almost has invented the innovative Impact Technology. The two lost places are a minor matter because Almost makes their own thing anyway. Up to 8 layers are available from 62.99 € | 55.00 GBP!

Toy Machine is an Ed Templeton company and one of the best skateboard companies of its time. Ed is an Orange County original skater and developed the board he wanted to skate on, thus creating the Toy Machine Brand. Though the Toy Machine team has seen many changes, it has always held onto professional skaters that can provide insight in the latest needs of boards. Toy Machine skateboards are known for their signature monster graphics, which have made them a top skateboard brand.
If you are a beginner, the best thing you can do before you buy a board is to ask yourself what kind of skateboarding you want to do. Do you want to go cruising around a mostly flat area for fun? A longboard may be the best choice for you. Are you interested in learning tricks and stunts? A double-kick skateboard may be the best option. A classic skateboard is perfect for the rider that isn’t really sure what they want just yet.
Krooked’s video release to date include ‘Krooked Kronichles‘ (2006), the experimental ‘Krooked – Gnar Gnar‘ (2007) only released on VHS in limited numbers, predating the explosion of interest in the outdated VHS format as foregrounded by brands such as Palace skateboards some years later, ‘Krooked – Naughty‘ (2008) and Krooked – Krook3D (filmed in both regular and 3D formats) (2010).
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