Certain cities still oppose the building of skate parks in their neighborhoods, for fear of increased crime and drugs in the area. The rift between the old image of skateboarding and a newer one is quite visible: magazines such as Thrasher portray skateboarding as dirty, rebellious, and still firmly tied to punk, while other publications, Transworld Skateboarding as an example, paint a more diverse and controlled picture of skateboarding. As more professional skaters use hip hop, reggae, or hard rock music accompaniment in their videos, many urban youths, hip-hop fans, reggae fans, and hard rock fans are also drawn to skateboarding, further diluting the sport's punk image.
This board also has a unique shape that makes it a lot easier to ease into turns, which is something that longboards aren’t always known for. It’s a lot easier to push off on this deck thanks to how low it sits, and you also get a one-year warranty from the manufacturer should anything go wrong. If you’ve never ridden on a board before, and don’t want to learn tricks right away, this is a great choice, especially if you’ll be riding around a lot of mostly flat areas.
The skateboarding industry has changed so much in the last few years. Female skaters now get the support they need from bigger companies. I know hoopla helped pave the way for this to happen. It was so rewarding and surreal to have had such a rad team of girls represent hoopla over the years. I am stoked to have formed friendships with such a diverse and talented group.
When looking at skateboarding’s history, the only thing that’s stayed the same is the overall structure: every board consists of four skateboard wheels, two skateboard trucks, and a riding surface of some kind. And while we’ve come a long way from the days of metal and clay wheels, some aspects of skateboarding - like the brands manufacturing some of the most trusted products - haven’t changed at all. Independent Trucks has been designing trucks since 1978. Powell Peralta, the company responsible for Powell Skateboards, Bones Wheels, Bones Bearings, and the Bones Brigade also started in 1978. NHS, Inc., the company that produces Santa Cruz Skateboards, Independent Trucks, Bronson Speed Bearings, Krux trucks, Flip Skateboards, Ricta Wheels, Mob Grip, and OJ Wheels started in 1973. It’s no wonder these brands are still doing so well - they’ve been with skateboarding since the beginning. Since the day skateboarding went from something surfers did when the waves were flat to its own sport that involves technique, practice, and careful consideration, a small handful companies have been there to help skateboarding become what it is today.
Remember the cool skate kids wearing Workshop tees in the '90s? Well you don't see too many of those these days, but AW is still one of the best “big” skate brands going. The team alone—featuring Supreme muse Jason Dill, tech-gnar wizard Anthony Van Engelen, and the most handsome guy on a board, Dylan Rieder—puts the brand in the top 10. And even though you might not associate legacy riders like Rob Dyrdek with anything cool at all, he pulled one of the most boss moves in all skate business history when he bought the brand that first sponsored him 20 years ago back from Burton (who bought the brand from Chris Carter in 2008) last year, so Workshop is once again skater-owned.
If you are looking for a skateboard that will provide you with all the necessary features you need to ride safely and efficiently, then the Punisher Butterfly Jive will be the perfect board for you. No matter if you want to give this skateboard to one of your kids or if you want it for yourself, it has the perfect size to fit just about anyone. This makes it very versatile, and is able to be used by nearly every age range.
Also called the mounting hardware, the skateboard hardware is useful in connecting the trucks to the deck. Every truck is actually in need of 4 bolts and locknuts. If you are planning to buy hardware for your custom skateboard, then note that they are often sold in sets composed of 8 parts, though it is also possible for you to buy individual parts separately when required.
Proper skateboard wheels are made out of polyurethane with minimal additives. Toy skateboard wheels can be made of plastic or a low quality poly mix which leads to poor performance in the best case and even outright dangerous situations with cracked wheels in the worst case. This is a case where brand recognition and reputation can come into play. 

If you love skateboarding, then it is a must for you to invest in a high-quality backpack or bag. It is an essential gear, especially if you are someone on the go. You need it as it lets you bring all the things and items you need while you are riding to work or school – that’s possible while still ensuring that you bring your board with you all the time.

If you decide that you don’t want to spend the money for a pro-quality complete, then this is your best bet for a completely blank skateboard.  You’re just not going to find anything else with similar quality anywhere near this price range.  This blank skateboard is an even 8″ with 9 layers of plywood in the deck.  This makes it ideal for any beginner especially adults or children with large feet.  A great option for someone on a budget or if you want to try a no-frills quality skateboard setup, before deciding if you want to invest further on a pro-style skateboard.


The DreadXBoards Concave Skateboard has Plastic Deck Injection Molded for excellent durability. It features Urethane Wheels 59mm 78a, aluminum trucks, and Abec 7 Bearings. It is completely assembled and is ready to ride. It is perfect for beginners or experienced riders. It can load up to 185 lbs. It is great for kids and adults. It has an excellent rating of 4 on Amazon.


Finally, consider the type of grip tape you'll want on the board. While function is important in this regard to give your feet ample support, there's nothing wrong with adding some bling to the board's surface either. Many skateboard retailers will offer you several choices of grip tape and board styles, so it's definitely important to ask a lot of questions.
Whilst this A – Z is by no means exhaustive and there are many brands, both new and old that are not included, we feel that this cross section of companies represents a selection of some of the best choices out there today. The following list of 29 skateboard brands, beginning with Alien Workshop and ending with Zero, covers a huge range of the alternatives within the current market and will hopefully act as a handy guide to those dipping their feet into our world for the first time.

Founded by English freestyle skater, engineer and skateboarding entrepreneur Jeremy Fox in 1987 (Fox is also reputed to be the first person to import skateboard specific footwear ‘Pro-Keds’ into the UK) Deathbox in its heyday was one of only a handful of European brands that ever controlled enough market share to be a significant player in the skateboard industry.
The board also boasts of its reasonably small size and lightweight nature, making it easy to control and ride. In addition, carrying it wherever you want to go is also much easier because of its lightness. It is flexible enough that it can accommodate the needs of different kinds of users, including cruisers, travelers, beginners, expert riders, and kids.
Skateboard decks width is probably one of the most important factors to consider when buying a deck.  Decks typically range from 7.25-8.5″.  7.5″,7.75″, and 8.0″ tend to be the standard widths if most decks and the general rule is that the bigger your feet are the wider the deck you should get.  Thinner decks are slightly easier to flip, however they are harder to land on due to the decreased surface area.  This is a tradeoff you have to consider, but the typical rule of thumb for younger guys is that you get wider decks the more advanced and larger you get.  Street skaters typically also like smaller decks as they are easier to navigate and carry around in crowded cities and areas.

Now let us have a look at the features of the Powell Golden Dragon Flying Dragon which make it such an amazing buy. Firstly, it is affordable and works great for both, skateboard beginners and intermediate riders. We love its high rebound wheels; the hand-cast polyurethane wheels roll perfectly and have a good grip too. We also love how the aesthetically pleasing graphics bottom is paired with a top that measures 7.625 inches in width and 31.625 inches in length. The board has easy control and glides smoothly. And guess what? You get all of this at an amazing price.


Remember don't get those cheap skateboards from Walmart. They won't hold up to any skating and can break from a single ollie that is landed improperly. I know they are cheap, but 2 cheap boards a week for a few weeks adds up to the price of 2 or 3 expensive boards. These boards are also heavier and slow which makes them much more difficult to do tricks on.
The Element Quadrant #14 board is 8-inches wide and 31.75-inches long, from nose to tail. This deck features a bare top that needs grip tape and a design on the bottom with four quadrants featuring the Element symbol in alternating red and black backgrounds. The wheelbase between the trucks is just over 14 inches while the nose is 7 inches and the tail is 6.325.

Blank decks have no graphic on them and are typically priced very reasonably.  Blank decks are usually colored a solid color or may even be made of unpainted wood.  Historically blank decks have gotten a bad reputation for poor quality, however, there are a few brands of blanks today that are very similar in quality to pro boards and much more affordable.  The downside to buying a blank complete with all blank parts is the lack of style and customization when compared to a pro deck.  Also, blank skateboards may vary in quality from batch to batch, so it may be hard to find the same blank skateboard if you want to buy another one.  Overall, blank skateboards can be a solid option if you have a tight budget and the person you are buying for doesn’t really care about the logo and brand.
Punked Skateboards is one of the top selling skateboard brands. With their innovative designs, quality boards and a variety of longboards and skateboards, Punked has taken all of the skateboard companies in the world by storm. Their brand has created a variety of boards for beginners, intermediates and even pros, so that they always have the right skateboard for you.
As the name implies, pro skateboard decks are decks made by well-known skateboard brands that typically feature graphics or logos related to a specific team rider.  Usually, pro decks are more expensive than team decks of the brand and much more expensive than blank decks.  The increased cost goes to the pro skater and it’s a way for the buyer to support their favorite skaters and brands.  Pro street decks are almost always Canadian maple, besides a few carbon fiber exceptions and they are the most commonly purchased decks see in skateparks and on the streets worldwide.

If you are completely new to skateboarding, consider taking a minute to read through the Skateboard Decks Section in our Buyer’s Guide will be helpful, but a good rule of thumb is: the bigger your feet, the wider your board should be. If you wear a size 9 and up, you can’t go wrong with buying an 8” board. Narrow boards are easier to flip while wider boards are more stable, but there are no hard and fast rules to skateboarding. The only way to really find out what you like is by trying new shapes, sizes, and brands. Brands like Welcome, Baker, Chocolate, Deathwish, and Element all have a wide variety of sizes, shapes, and graphics.
The deck will also have a material on top called grip tape. This textured surface is what keeps your shoes from sliding all over the place as you ride. Look for a very high-quality grip tape for extra stability as you are learning, or something that is very visibly textured (like the waffletop from the pennyboard on our list above). You can also replace the grip tape if you love a board but don’t love the grip tape it comes with.
In the early 1970s, Frank Nasworthy started to develop a skateboard wheel made of polyurethane, calling his company Cadillac Wheels.[7] Prior to this new material, skateboards wheels were metal or "clay" wheels. The improvement in traction and performance was so immense that from the wheel's release in 1972 the popularity of skateboarding started to rise rapidly again, causing companies to invest more in product development. Nasworthy commissioned artist Jim Evans to do a series of paintings promoting Cadillac Wheels, they were featured as ads and posters in the resurrected Skateboarder magazine, and proved immensely popular in promoting the new style of skateboarding.

In the ever-volatile skateboarding industry, brands come and go, then come back again, only to go out once more, and eventually make room for the next person who is really in tune with what skateboarding is today. While no two brands can really be compared, the true signifier of their importance in skateboarding is how they can make a difference in the culture and bring something new to the table that hasn’t been done before. Every single brand on this list has been a part of something unique that has made us pay attention to them above all the others out there doing it in this saturated market.
From cheap skateboards to high end, custom complete skateboard decks, we have boards for riders of every skill level and tax bracket - we get it, we put skateboarding before everything else first. If you can’t always afford a new board, but go through decks like toilet paper, consider a CCS Skateboard - they cost less, but are manufactured in the same factories as other brands we carry. CCS Skateboards are held to the same standards as every skateboard we sell, but we can sell them for less.
You guys still hype the brand from southern Germany which is why EMillion took their place in our top skateboard decks ranking again this year. Next to the brand, EMillion & skatedeluxe team rider Ben Dillinger proves that skateboarding is no stranger to our latitudes. EMillion skateboard decks are available at skatedeluxe from 49.99 EUR | 40.00 GBP.
There’s a bit of self-induced CONFUSION with Kryptonics inc. When they first came out, they made, literally, a Revolutionary Wheel, one that BOUNCED. That resilience made them VERY Fast on rougher surfaces, and perhaps even stickier (for a given hardness) than other wheels. You can buy that type of wheel (as a ‘Re-Issue’ “C-Series” in 55,60,65,70+75 mm sizes) now, and it’s STILL HIGH QUALITY, FAST, + STICKY! Even by today’s ‘longboard Race’ criteria, these are wheels to be reckoned with.

Their hard and soft goods feature 90’s imagery like Kurt Cobain with Courtney Love and Corey and Topanga from Boy Meets World, and it comes together to become pure fun for the hell of it. With brand mastermind Grant Yansura holding a spot as an official videographer for Nike SB, you know he must be doing something right with all his work. His Cosmic Vomit series is just another insight into the breadth of his great work.
Figuring out how to buy a skateboard can be daunting, especially if you’re not sure what you are looking for. There are customizable parts, accessories and some fancy technology that can be overwhelming. Good news is, we can simplify it for you! At Tactics, our crew is full of daily skaters, so we put our heads together to break it all down and give you the basics, plus a few recommendations.
Originally referred to as sidewalk surfing, the birth of skateboarding dates back to the early 1940s and the use of wooden boxes with roller skates attached to their bottoms. While the board itself cannot necessarily be attributed to a single inventor of the time and was, instead, a spontaneous invention from multiple sources, the modern style of many of today's skateboards took form during the 1950s when California surfers were looking for a physical activity to keep them busy during times when the waves were flat. The first manufactured skateboards were ordered by a Los Angeles surf shop and were designed to be used by surf enthusiasts during their downtime. At the time, the shop owner set up an arrangement with the Chicago Roller Skate Company to produce sets of skate wheels, which the shop would then attach to square wooden boards.
There’s a bit of self-induced CONFUSION with Kryptonics inc. When they first came out, they made, literally, a Revolutionary Wheel, one that BOUNCED. That resilience made them VERY Fast on rougher surfaces, and perhaps even stickier (for a given hardness) than other wheels. You can buy that type of wheel (as a ‘Re-Issue’ “C-Series” in 55,60,65,70+75 mm sizes) now, and it’s STILL HIGH QUALITY, FAST, + STICKY! Even by today’s ‘longboard Race’ criteria, these are wheels to be reckoned with.
POSITIV has begun to gain some serious momentum in the past years.  They released an entire line of team completes in sizes ranging from 7.5-8.0″ at very affordable prices. This specific deck is 7.75″ so it is a comfortable size for all ages and weights.  The great thing about this board is that it includes MiniLogo bearings and other pro brand parts.  The deck also uses a rare waterproof sealant and slide coat to ensure that the deck lasts longer and slides smoother than other skateboards on the market.  The overwhelmingly “positive” (no pun intended) reviews speak for themselves with this skateboard.
Toy Machine is an Ed Templeton company and one of the best skateboard companies of its time. Ed is an Orange County original skater and developed the board he wanted to skate on, thus creating the Toy Machine Brand. Though the Toy Machine team has seen many changes, it has always held onto professional skaters that can provide insight in the latest needs of boards. Toy Machine skateboards are known for their signature monster graphics, which have made them a top skateboard brand.

The most recent Girl Films production, Pretty Sweet, signified a passing of the torch for one of the most talented skate teams in the biz. Some may have been disappointed to see Rick Howard and other OGs ride the bench, but new jacks like Alex Olson and Mike Mo Capaldi, and the Trunk Boyz Elijah Berle, Raven Tershy, Stevie Perez, Vincent Alvarez, and Cory Kennedy, leave little doubt that we're in for another 20 years of epic skating and killer goods.
Skateboarder owned and operated is Magenta's mantra. “No middle-man or business-person involved,” it says on the brand's site, so you know what you're getting from this French brand is pure, uncut skate to the core. All of the art direction and graphics are done by co-founder and team rider Soy Panday, who has developed a unique artistic perspective for Magenta. You'll likely to see numerous skaters kicking around on Magenta boards in NYC these days, and with a strong offering of T-shirts, coaches jackets, caps, and a funny boxer short collab with Lousy Livin, there is plenty to appreciate.
The ENJOI line of skateboards is made to professional standards, which means that not only are you getting a durable ride, but you’ll also get a skateboard made to handle a lot of situations. You can ride this board on the street, at the skate park, on trails, and more. These decks are made with a very consistent method that is ideal for trick riding, especially.
However, the deeper the concave is, the less stable the board will be for beginners. If you are still gaining confidence on a skateboard, it is best to start with something less dramatic. A longboard is often completely flat, or nearly so, and that makes it better for cruising on a very stable surface. This is a great choice for riders who aren’t necessarily interested in learning tricks.

It can be a bit obscure when Fergus Purcell and Will Bankhead design new Palace decks. The fact that the boys meet the Zeitgeist is proved by the step-up of the London brand by three places compared to last year. Nevertheless, these decks belong on the street. Just ask Benny Fairfax, Lucien Clarke, Danny Brady and Co. – Palace Decks are offered from 59,99 € | 50.00 GBP!
What began life as a screen-printing business back in 2001 has organically morphed into one of the UK’s most celebrated low-key bedroom brands. After completing a screen-printing and fine arts degree Stuart Smith set up Lovenskate to offer bespoke screen printing services to the skateboard industry and beyond from inside his parents garage. Over time, Lovenskate grew and formally metamorphosed into a skateboard brand back in 2001.
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