Element has also diversified their business model with ventures into retail with Element stores across the globe, advocate programs supporting artists such as Thomas Campbell and Fred ‘French Fred’ Mortagne, Women’s fashion through the Element Women’s range and the most cohesive approach to supporting European skateboarding of any brand in the industry through their dedicated European team.


Emerging initially via a series of spoof news bulletins created by Lev Tanju called ‘PWBC Global Skateboard News‘ and hosted on the don’twatchthat.tv site, the aesthetic that the Palace Skateboards Brand would adopt was firmly established in these early videos. Sadly now mostly deleted from the Internet, aside from a few ‘best of’ videos, the PWBC News series were a pre-cursor for the route that the brand would adopt with its comedic take on the faux-seriousness of the Skateboard Industry of the time, an emphasis on the UK grime music scene, and the introduction of numerous characters within each news segment, including Francis Shower Face who still appears in Palace releases to this day, along with snippets of footage from various sources.
First off, it’s important to decide what you will be using your skateboard for and what you will be doing with it. That’s why it’s important to ask a few key questions: Are you going to be using it every day? Is it for a new hobby? Is it for competition practice? What surface will you be skating on? Will you be partaking in park skating, or street skating?
The skateboard has a solid and stiff mini-deck, which is around 22 inches and constructed out of 100% plastic material. Such deck is very lightweight. It is only four pounds but you have an assurance that it can handle up to 198 lbs. of weight. You will also fall in love with the board as it comes in 23 graphics and colors, so picking a favorite is much easier.
If you're in the market for a skateboard for your child, there are some general points to keep in mind: A complete skateboard is one that comes fully built, size doesn't matter, and as with all things you buy, you get what you pay for. Conventional wisdom says to go with a good-quality board that will last longer and is safer. Here are some good choices to check out.

Let's be clear: Mike Carroll and Rick Howard are legends and modern skating wouldn't be shit without them. There. When the two good pals left Plan B to start their own brand in 1993, skateboard history was made. Girl and Chocolate are separate brands, but they act like two sides of the same family, and after 20 years making decks and apparel for skateboarders, the clan is stronger than ever.


We have unfortunately seen low quality skateboards that even try to use plastic trucks (please avoid). However it can be really hard to spot a poorly made metal truck without skating it. Brand awareness can come into play here again. The manufacturers name should be marked on the trucks. A quality set of trucks (2 per board) could start out as low as around $30 and will go up from there. 
Quality wheels won’t mean much if you don’t have nice bearings which allow the wheels to spin freely on the axle of the skateboard truck. A quality set of bearings will spin well right away and actually get even better once broken in a bit. If quality bearings get dirty, they can typically be taken apart and cleaned relatively easily. A good set of bearings typically runs between $10 - $16.
Unlike some deck options, which are completely bare, the Bamboo Skateboards Galaxy Series Cosmic Cloud Skateboard Deck features heat-stamped artwork on the underside of the board, including several geometric and interstellar designs, including a beautiful nebula. Bamboo Skateboards claims these boards last their customers three weeks longer than other decks. They come in three sizes: 7.75-by-31.5-inches, 8-by-31.75-inches, and 8.25-by-32-inches.
Playwheels Disney Skateboard For Kids is a 21″ Wood single kicktail deck with painted edges.  It has clear sand spray top grip with color graphic and full-color bottom graphics with a retro shape.  It features multi-colored composite truck and baseplate components with carbon steel axles.  This is great for kids who are starting to learn skating.  It has an average rating of 4.2 on Amazon.
Bearings are standardized to fit in all kinds of skateboard wheels. All bearings will eventually get dirt and gunk in them which slows you down. Regular cleaning is recommended. Higher quality bearings will perform better, roll faster, retain more speed, and last longer when cleaned regularly. Some bearings come with bearing spacers or have spacers built into the bearing. These will fit in any wheel, but are not necessary for most types of skateboarding or longboarding.
After leaving long time sponsor Birdhouse due to a feeling of dissatisfaction at the manner in which he himself was being marketed as a pro skater, Andrew Reynolds joined forces with a group of similarly aged pro skaters, who at the time, all lived close to each other in Huntington Beach, California in the Warner Ave housing complex and resolved to turn what had formerly been a loosely affiliated crew into a skateboard brand. Reynolds approached Tony Hawk and Per Welinder, owners of Blitz Distribution (and distributors of Birdhouse) with his idea and, rather than losing Reynolds completely, Blitz Distribution agreed to assist Reynolds with Baker and to distribute it.
Efforts have been taken to improve recognition of the cultural heritage as well as the positive effects of encouraging skateboarding within designated spaces. In 2015, the John F. Kennedy Center for the Performing Arts in Washington, D.C., hosted an event at which skateboarders accompanied by music did tricks on a ramp constructed for a festival of American culture.[68] The event was the climax of a ten-day project that transformed a federal institution formerly off-limits to the skateboarding community into a platform for that community to show its relevance through shared cultural action in a cultural common space.[69]
Made with bamboo and fiberglass, this board is tough, flexible, and ready for anything. The construction is designed to feel and act like a snowboard. The drop-through design is perfect for freestyle longboarding, commuting, carving, pumping, and more. It gives you better stability and more wheel clearance. The board is definitely best designed for carving but tricks and kicks are easily done as well.
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However, the deeper the concave is, the less stable the board will be for beginners. If you are still gaining confidence on a skateboard, it is best to start with something less dramatic. A longboard is often completely flat, or nearly so, and that makes it better for cruising on a very stable surface. This is a great choice for riders who aren’t necessarily interested in learning tricks.
As your skateshop, we know that the list of skateboard and streetwear brands on the current market seems to be endless. To make it easier for you, we have the best and most famous European and American skateboard and skatewear brands at the skatedeluxe skateshop. Besides the biggest and best companies in the world, we also have a selection of smaller and uprising companies in stock that are worthy to represent your lifestyle.
It’s best to not go overboard with spending a lot of cash on your first skateboard. After all, it will take a lot of beating, and will surely be reduced to looking like a scratched plank of wood! Best skateboards to learn on include budget, beginner skateboards that offer you all the quality features a more expensive skateboard would, but at a lower expense. If you are new to skateboarding, it’s also recommended to get a skateboard with smaller wheels, since they go slower and are less intimidating!
Tensor trucks are the most highly engineered skateboard trucks on the market. Tensor trucks are like the Cadillac of trucks and have the brilliance of skateboarding legend / engineer Rodney Mullen as a driving force. Tensor trucks come in both standard and low designs, and should work excellently in most skateboarding situations. Sort of a perfect all-round well-built skateboarding truck.
The Bamboo Skateboards Galaxy Series Cosmic Cloud Skateboard Deck is an excellent option. This concave board is made exclusively of a bamboo hybrid, rather than pure maple. This means the deck is lighter, stronger, more flexible, and can even absorb shock better. The non-carbonized, light-wood deck is made of 6-ply wood and is in its fourth generation of designs.
The brand directs their concentration on towards freerides, carves, and downhill rides for all levels. Rayne offers one-offs and protos in their sales. The boards from Rayne in our observation can ride with double kicks, pushers, dancers and cruisers. You can entrust in the authenticity and progression of Rayne since their foundation dated back in 2004 and has not failed any of their fans.
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Graphically speaking, Welcome is very distinctive, with an emphasis on hand drawn imagery and references to esoteric and occult themes mixed with bright colourways. Welcome Skateboards also offer a detailed shape guide on their website, detailing the exact dimensions of all of their 38 custom shapes, which again differentiates their product from many of the skateboard brands on the market.
Bianca Chandôn’s offerings can be found in high-end shops like Trés Bien and Supply, while Call Me 917, the sister company focusing on producing skateboards and hosting a skate team can be found mostly at select skate shops, such as New York’s own Labor Skateshop, but is also stocked at elite retailers like Dover Street Market. This brand duality allows Olson the freedom to explore new fields like cut-and-sew and womenswear with Bianca, while staying true to skateboarding with Call Me 917.
Skateboard hardware is used to connect the skateboard trucks to the skateboard deck. Skateboard hardware refers to the bolts and locknuts used when building a board. The bolts can have an Allen or Phillips head. Skateboard hardware comes in many different lengths, and often includes one different colored bolt so that the rider can mark the nose of their board.

While the skate shoes design afforded better connection and traction with the deck, skaterboarders themselves could often be identified when wearing the shoes, with Tony Hawk once saying, "If you were wearing Vans shoes in 86, you were a skateboarder"[27] Because of its connection with skateboarding, Vans financed the legendary skateboarding documentary Dogtown and Z-Boys and was the first sneaker company to endorse a professional skateboarder Stacy Peralta. Vans has a long history of being a major sponsor of many of skateboarding's competitions and events throughout skateboarding's history as well, including the Vans Warped Tour and the Vans Triple Crown Series.[8][81][82][83][84][85]

This article is about regular street skateboards.  They are rounded on both ends and curved upwards.  Sometimes beginners are confused by longboards that are much larger and irregularly shaped or cruiser board that can be very small.  I just wanted to clarify this point, as this article is very helpful for choosing the best skateboard for beginners, but may provide incorrect or unimportant information if you are actually looking for longboards or cruisers.
Skateboards have been gaining an increasing popularity since the end of the 1990s. Since then, it has been a common hobby and form of entertainment for many. However, due to the popularity of skateboards now, it can be hard to find a reliable and quality product. There are plenty of skateboards out there that will break easily when placed on harder gravel. That’s why we made this article, the list and the information sections, to help you choose the best product for you.
The G & S video ‘Footage’ (created by Mike Hill and Neil Blender and released in 1990 just prior to them leaving to start their own brand) set the precedent for Alien Workshop’s later video aesthetic with the use of non-skate footage intercut throughout the skate sections and the mysterious, almost otherworldly atmosphere that permeates all of Alien Workshop’s subsequent video releases. To many people ‘Footage’ is the pre-cursor to every Alien video release that followed in its wake.
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