Regardless of the length of these boards, they each have several components in common that include a deck, grip tape, trucks, and wheels. The deck is the actual surface piece of the board on which a rider stands to perform tricks or control their degree of motion. Decks range between seven and ten inches in width and although seven-ply wood is the most common material for them, they can also be crafted out of bamboo, carbon fiber, and even plastic. Decks are shaped in several unique concave designs, which include radial, progressive, W-concave, tub, and asymmetric. Radial concave decks have U-shaped curves and are ideal for beginners, as they provide one's feet with a reliable grip.
Serving skateboarding since 1976, we now offer the finest complete range of skate products in the world, handcrafted to serve skaters from their first skateboard to the top professional level. Our mission is to make the best skate equipment you can buy. If you don’t already know what you want, let us help you select the skateboard components that will enable you to take your skating to the next level. Whether you’re a first-time customer or a loyal fan, we’re proud to serve you.
The laws for skateboarding helmets vary from state to state. Many states require that skaters wear a helmet under a certain age, and some states like California make all skaters under 18 wear a CPSC Certified helmet at all times. CSPC skateboard helmets usually have an EPS protective liner that meets the safety standards for skateboarding. Make sure you check your state's regulations before ordering.
While the skateboard has a lot of moving parts, one's safety, comfort, and ease to learn new skills and perform tricks are all of equal importance. For this reason, choosing the right type of deck and wheels should be two of the first considerations, as the board's shape, material construction, and wheel makeup will all have a significant impact on your ability to control the equipment and maintain good aerodynamics. Additionally, the width of the deck is important, so one must take their height, shoe size, and style of riding into account in order to ensure the deck offers as much support as possible, regardless of application.
Skateboarder owned and operated is Magenta's mantra. “No middle-man or business-person involved,” it says on the brand's site, so you know what you're getting from this French brand is pure, uncut skate to the core. All of the art direction and graphics are done by co-founder and team rider Soy Panday, who has developed a unique artistic perspective for Magenta. You'll likely to see numerous skaters kicking around on Magenta boards in NYC these days, and with a strong offering of T-shirts, coaches jackets, caps, and a funny boxer short collab with Lousy Livin, there is plenty to appreciate.

Their fan base loves them for pushing goofy but fun looking skating that in reality is heavier and rawer than most will realize, and their board graphics and t-shirts feature art from their riders in striking colorways. Their product immediately stands out among the bunch at any shop it’s stocked. These guys are doing things exactly their way, and it’s sticking.


As the name implies, a complete skateboard contains all the parts listed above, but in an already assembled ready-to-ride skateboard.  The advantage to buying a complete is it completely eliminates the research and guesswork of buying each product individually and ensures that the skateboard is assembled correctly and safely.  This is the approach I used when buying a skateboard for my nephew and what I recommend for people buying a skateboard as a gift or as their very first skateboard for themselves.
The skateboard has a solid and stiff mini-deck, which is around 22 inches and constructed out of 100% plastic material. Such deck is very lightweight. It is only four pounds but you have an assurance that it can handle up to 198 lbs. of weight. You will also fall in love with the board as it comes in 23 graphics and colors, so picking a favorite is much easier.
Keep in mind how tall you are when choosing a board width. Also consider the kind of style you wish to skate. Most technical skaters (the ones who incorporate advanced flip tricks... like Rodney Mullen) tend to favor boards between 7.5 and 7.75 regardless of how tall or small they happen to be. The upper hand of having a thin board allows for quick rotation. The other side of the spectrum is the "go big" skaters (Jamie Thomas is a classic example of a "go big" guy). Most "go big" guys favor size 8.0 and up. The advantage of a wide heavy board feels more stable under your feet while in mid air and while landing (especially those who have big feet). If your a kid you might want to just stick with a 7.66 or smaller.
This is an interesting option because it is basically a hybrid between a blank and pro skateboard deck.  It’s like a pro board in that is has a “brand” and logo, but the cost is similar to blanks and they don’t sponsor the same quantity and caliber of professional skaters that other pro brands do.  While the logo is really cool and the rest of the parts seem to be high quality, you may not get the same brand recognition with Punisher as you would with other brands like Element or Toy Machine.  This deck is also 7.5″ which makes it a great choice for a younger beginner.  This is the perfect beginner skateboard for someone who doesn’t really care about the brand name, but still wants the style and performance of an above average professional skateboard.
Skateboarding is one of the most popular alternative sports around the world, for kids and adults alike. But before you hop on a board and take off, it’s important to choose the right kind of board for you. Most beginners will simply grab the board that they like the looks of, and with the endless array of deck art and styles that exist, that kind of attitude can lead to choosing a board that isn’t right to learn on.
Element has also diversified their business model with ventures into retail with Element stores across the globe, advocate programs supporting artists such as Thomas Campbell and Fred ‘French Fred’ Mortagne, Women’s fashion through the Element Women’s range and the most cohesive approach to supporting European skateboarding of any brand in the industry through their dedicated European team.
The promo was followed in late 2012 by another Polar Skate Co. Promo – No complies & wallrides & shuvits again filmed in and around Malmo, Sweden as well as Copenhagen, Denmark, New York and London, featuring skaters who appeared in the original promo, plus new addition and former Uk-born Blueprint skater Jerome Campbell and New York based Aaron Herrington who would go on to turn pro for Polar.
Modern decks are made with a composite of thin layers of either maple or bamboo pressed into a near symmetrical shape with a nose equal to or longer than the tail. The deck should be concave (subtle U shape) along the whole board with both the nose and tail angled upwards (the "kick" of the board). Conceptually while the skateboard is a platform, it also serves to cup the balls of the skater’s feet with rising sides, nose and tail providing the foundation for pretty much all modern skateboard tricks.
The G & S video ‘Footage’ (created by Mike Hill and Neil Blender and released in 1990 just prior to them leaving to start their own brand) set the precedent for Alien Workshop’s later video aesthetic with the use of non-skate footage intercut throughout the skate sections and the mysterious, almost otherworldly atmosphere that permeates all of Alien Workshop’s subsequent video releases. To many people ‘Footage’ is the pre-cursor to every Alien video release that followed in its wake.
From cheap skateboards to high end, custom complete skateboard decks, we have boards for riders of every skill level and tax bracket - we get it, we put skateboarding before everything else first. If you can’t always afford a new board, but go through decks like toilet paper, consider a CCS Skateboard - they cost less, but are manufactured in the same factories as other brands we carry. CCS Skateboards are held to the same standards as every skateboard we sell, but we can sell them for less.
Alex Olson’s Bianca Chandôn has quickly blurred and crossed back and forth between the line that currently divides high fashion and skateboarding, pushing an androgynous aesthetic inspired by looks found in Tom Bianchi’s Polaroid book Fire Island Pines, which nobody was ready for. Olson has turned what started off as an idea for a small board brand into a hype machine that has become a hit across the world.
You know how people say shit like: Ernest Hemingway is “a writer's writer” and it's not really clear what that means, but you sort of get it? Well Anti-Hero is a skater's skate brand. Founded by underground hero pro skater Julien Stranger, Anti-Hero is a direct expression of his attitude towards the skate industry, which is basically that skateboarding is life and fuck everything else. Anti-hero has a reputation for being one of the gnarliest skate brands around, thanks in part to their team of heavies which includes John Cardiel, Tony Trujillo, and Chris Pfanner.
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